Growing Your Audience Episodes

In this episode of the School of Podcasting , Dave Jackson shows you how to stop being “just another podcast” and start becoming someone’s favorite show (I love that line from J ay Acunzo ). You’ll learn how to: Clarify what ...

Why Joe Rogan Beat Late Night TV When I was a kid, hearing Johnny Carson’s theme music meant it was time for bed. Today, nobody has to stay up for anything. And that one shift explains a huge part of why late night is fading ...

So many people think the only way you can have a successful podcast is to be famous. Today we have a quick Interview with Jordan Blair from the Dreamful podcast and the Buzzsprout podcast Buzzcast. Jordan share all the stragg...

Today we are talking about your show that just won't grow. It's time for a podcast experiment. I often say "You podcast is a recipe - not a statue." Well here is the good news. You know how to build a podcast to the current l...

In this episode, we answer a question I know has been on the minds of so many podcasters: Where is podcasting headed? What We Covered Spotify, YouTube, and AI Slop: I kicked things off sharing my concerns about immoral creato...

Have you ever wondered if the reason your podcast hasn’t “exploded” is actually the very thing that could help it last—and make it more rewarding? This week, I look into why having a smaller, passionate, and loyal audience (t...

If listeners are quitting your podcast in the first five minutes, this episode is for you. In this annual ‘podcast pet peeves’ roundup, I asked my audience what makes them bail on a show— and they did not hold back. Participa...

The School of Podcasting has been acquired, and yes, that means changes are coming. But don’t panic! The essence of what we do is staying intact. We’re diving into the nitty-gritty of what this acquisition means for our loyal...

Is PSO (podcast search optimization) different than SEO (search engine optimization)? I give an overview of free and paid tools to help you grow your podcast.

Welcome to the world of Big Lash Energy, where Jayna Marie takes us on a no-holds-barred journey through the ups and downs of her life and career. As a makeup artist, Jayna decided that her life was too colorful not to share,...

In this episode, I tackled the question submitted by Emily Kate: What sacrifices and shortcuts did you take in your podcasting journey, and did they work out well? A fantastic lineup of podcasters shared their wisdom, experie...

In this episode, I’m walking you through why great podcast editing doesn’t start with software, plugins, or secret shortcuts — it starts with knowing your audience . Once you’re crystal clear on who you’re talking to and what...

Alright, so if you’re a podcaster looking to snag more listeners and get them hooked on your back catalog, then buckle up, because we’re diving into binge triggers straight outta the Netflix playbook. We’re breaking down thre...

Hey, it’s Dave Jackson from the School of Podcasting, and in this episode, I’m recapping my experience at Podfest 2026, which was a whirlwind of hallway chats, memorable dinners, and some eye-opening lessons. Here’s what I co...

Hey, it’s Dave Jackson here! In this episode, I’m diving letting you see why patience and persistence matter more than anything else in podcasting (and, honestly, in most creative pursuits). We’ve all been spoiled by the micr...

If you want a podcast launch checklist I have one available here . This show is intended for beginners to podcasting. If you already have one, this may be one to skip (or you will hear things you should've thought about but d...

Hey, I’m Dave Jackson, host of The School of Podcasting . If you want to start a podcast or make the one you already have better, this show is for you. Every week, I share tips, insights, and proven strategies to help you pod...

What makes a podcast someone's favorite? I ask this every year, and here are the shows that were mentioned: Here is a list of the "Favorite" shows, as well as those who submitted them. Thanks so all who were involved. 1. Nudg...

Hey, it's Dave! In this episode (which uses chapters FYI), I take you through a year-end wrap-up, sharing stories, rants, insights, and predictions about the world of podcasting. Here are the main points I covered: 1. A Chris...

Hey, it's Dave Jackson, and I'm thrilled to bring you episode 1014 of the School of Podcasting. You’ve heard me say it before: "Podcasts lead to relationships, and those relationships lead to opportunities." Today, I brought ...

Welcome to the show! In this episode, I’m pulling back the curtain and sharing the feedback you’ve given me over the past year. From the things you love—like honest opinions and those behind-the-scenes bloopers—to areas where...

In this episode, I look into the many ways you can measure the success of your podcast beyond just download numbers. Too often, new podcasters get fixated on stats that might not actually reflect their true goals, whether tha...

Hey, it's Dave Jackson from the School of Podcasting ! In this episode, I dive into what truly delivers value to your podcast audience—drawing inspiration from an episode of the Novel Marketing podcast hosted by my buddy, Tho...

Hey everyone, it’s Dave Jackson from the School of Podcasting! In today’s episode, I sit down with Heidi Kay Begay from Red House Productions (website: redhouseproductions.net ) to discuss how you don’t need a massive audienc...