Welcome to the new School of Podcasting!

Growing Your Audience Episodes

Gain insights on strategies and best practices to effectively grow and engage your podcast audience. Explore the significance of audience feedback and community building.
The Truth About Podcast Growth: It's a Marathon, Not a Sprint
May 6, 2024

The Truth About Podcast Growth: It's a Marathon, Not a Sprint

Today we do a deeper dive into why podcasters quit before getting to 10 episodes. What causes this? We also look at topics that can turn up the heat and controversies around your show. JOIN THE SCHOOL OF PODCASTING COMMUNITY ...

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Mastering Social Media for Podcast Growth with Expert Katie Brinkley
April 15, 2024

Mastering Social Media for Podcast Growth with Expert Katie Brinkley

Welcome to the School of Podcasting! In today's exhilarating episode, we dove deep into the art of leveraging social media to supercharge your podcast. Join me, Dave Jackson, and social media strategist Katie Brinkley as we u...

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What is Podcasting 2.0? Transforming Listener Engagement and Earnings
March 25, 2024

What is Podcasting 2.0? Transforming Listener Engagement and Earnings

Welcome to another enlightening episode of the School of Podcasting, where your host, Dave Jackson, invites you on a deep dive into the exciting world of Podcasting 2.0. Join us as we explore the dramatic shift from tradition...

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Podcast Saturation: Is Your Playlist Bursting at the Seams?
March 4, 2024

Podcast Saturation: Is Your Playlist Bursting at the Seams?

Today I asked my audience how full is their playlist? Are they looking for more shows? Happy with the Current Line up? Or are you already behind on the shows you follow? Is it harder to grow a podcast today than, say 5 years ...

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Overcoming Podcasting Burnout: Strategies for Staying Motivated
Feb. 26, 2024

Overcoming Podcasting Burnout: Strategies for Staying Motivated

Hey there, fellow podcasters! I'm Dave Jackson, and welcome to another episode of the School of Podcasting, where we breathe life into your podcasting journey. Today's lesson is close to my heart: "Strategies for Staying Moti...

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Your Podcast: What Will You Start and Stop Doing in 2024?
Feb. 5, 2024

Your Podcast: What Will You Start and Stop Doing in 2024?

We all know the podcasting space is an ever-changing space so I asked, What are you going to STOP doing in 2024 and will you be STARTING in 2024? The audience chimes in so we can all learn together. Join the School of Podcast...

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Behind the Mic:  Avoiding Podfade By Identifying Your Why
Jan. 8, 2024

Behind the Mic: Avoiding Podfade By Identifying Your Why

Today we have a few topics. First, its a new year! Are you ready? I go through a list of things that you might want to make sure you have. We talk about asking WHY to help you find additional motivation, and to TIME yourself ...

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From Podcast Launch to Delivery: Unveiling Realistic Expectations for Aspiring Podcasters in 2024
Jan. 1, 2024

From Podcast Launch to Delivery: Unveiling Realistic Expectations for…

The goal of this episode is to help you understand what makes a GOOD podcast, and help you decide if you should also be a video podcast. As it's the beginning of the year, MANY people will be selling you on how you can quit y...

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My Favorite Podcast Is.... (and WHY) 2023
Dec. 25, 2023

My Favorite Podcast Is.... (and WHY) 2023

I have a tradition that the last episode of the year is you answering WHY your favorite show is your FAVORITE. You know the show, you get notified in your app, and you immediately stop listening to whatever show and IMMEDIATE...

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Podgagement: Because It's All About Engaging Your Audience
Dec. 18, 2023

Podgagement: Because It's All About Engaging Your Audience

Today on episode number 910, what if you took a feedback tool like SpeakPipe and you combined it with the convenience of my podcast reviews and the networking functionality of something like Refonic and then combined it with ...

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A Podcast Is Not a Waste of Time
Dec. 11, 2023

A Podcast Is Not a Waste of Time

I read an article by Leslie Thompson titled, A reflection on 5 years of podcasting , and it really moved me. It points out that even if you end up ceasing to produce your podcast, the time is not waste. It may feel that way, ...

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Don't Get Bitten: Identifying Predatory Practices in Podcasting
Nov. 13, 2023

Don't Get Bitten: Identifying Predatory Practices in Podcasting

Today I talk about some practices I've seen and heard about that may be designed to prey on the uninformed and/or be designed to serve the podcaster and not their audience. I also comment on a great article from Tom Webster ,...

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What Makes This Great? Behind the Scenes With David Hooper
Nov. 6, 2023

What Makes This Great? Behind the Scenes With David Hooper

David Hooper published an episode where he gives the "behind the scenes" view of his interview with Dolly Parton on his Build a Big Podcast t show. I've known Dave for years and respect his insights and snarkiness, and when I...

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Podcast Growth Strategies From Jesus - EP900
Oct. 9, 2023

Podcast Growth Strategies From Jesus - EP900

Episode 900 (as was 800, 700, etc) has me breaking format. In this episode, I share why all the not-so-great things that happened to you grow up help make you, YOU. Your uniqueness may be the EXACT thing that resonates with p...

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Unlocking the Potential of Feed Drops: Strategies for Growing Your Podcast's Audience
Sept. 25, 2023

Unlocking the Potential of Feed Drops: Strategies for Growing Your Po…

Today we are diving into the strategy of "feed drops" in podcasting. Some special guests are joining us, including York Campbell, Randy Black, and Zoe Richardson. In this episode, we'll explore the concept of feed drops, wher...

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What Alex Sanfilippo learned after talking to 1600 Podcasters
Sept. 4, 2023

What Alex Sanfilippo learned after talking to 1600 Podcasters

Alex Sanfilippo has the heart of a servant and has made tools for podcasters that help them, and in some cases pay them, to be better podcasters. He is one of the co-founders of PodPros (makes of Podmatch , PodcastSop , Podlo...

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Pinterest? Really? Repurposing Content To Increase Your Reach and Exposure with Jeff Sieh
Aug. 14, 2023

Pinterest? Really? Repurposing Content To Increase Your Reach and Exp…

Jeff Sieh , a man wearing many hats, found himself in the heart of the digital world, not by chance but by curiosity and sheer determination. His journey wasn't a straight line. Jeff kept evolving from dabbling in corporate v...

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Are You Primarily Audio or Video? Three Ways Your Show May Be Frustrating Your Audience
July 31, 2023

Are You Primarily Audio or Video? Three Ways Your Show May Be Frustra…

Are you audio or video first? If you want to ride the "Record the video, strip out the audio, cut the video into shorts, transcribe the audio, and become a millionaire" train, there are some things to remember. Your Legacy I ...

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The Squeeze vs. the Juice: Avoiding Podcast Rabbit Holes
July 24, 2023

The Squeeze vs. the Juice: Avoiding Podcast Rabbit Holes

One of the reasons your show may not be growing is you are wasting your time down podcasting rabbit holes. I went down one recently and I thought I would share the insights that I picked up along the way to help you spot a po...

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How to Promote Your Podcast Without Feeling Salesy
July 3, 2023

How to Promote Your Podcast Without Feeling Salesy

In this podcast episode, Dave Jackson, host of the School of Podcasting, interviews John Ainsworth, CEO and founder of DataDrivenMarketing.co and host of The Art of Selling Online Courses . They discuss various topics related...

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Is YouTube a Wolf in Sheep's Clothing?
June 12, 2023

Is YouTube a Wolf in Sheep's Clothing?

Today I bring my insights from working a podcasting helpdesk to help you avoid some common pitfalls. Why isn't my episode in Apple? What is the most compatible audio format? I moved my website and broke my podcast! YouTube is...

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Identify and Lean Into Your Strengths in the Face of AI
June 5, 2023

Identify and Lean Into Your Strengths in the Face of AI

On this episode of School of Podcasting, Dave Jackson covers a range of topics, including the importance of feedback before launching a podcast, insights from the Beatles' interviews (and how they apply to podcasting), the im...

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Sharing Podcast Launch Numbers
May 22, 2023

Sharing Podcast Launch Numbers

I get the "Is this good?" question when people first see their numbers. I'm going to share the launch numbers of two shows I did that got a "mild send off" and the shows are growing. Before we get into stats, we need to under...

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Katie Krimitsos and The Power of Pivoting: Building the Women's Meditation Network
May 15, 2023

Katie Krimitsos and The Power of Pivoting: Building the Women's Medit…

Today we explore the factors that contribute to a successful podcast strategy, including getting featured on podcast players and paid advertising efforts. We hear the inspiring journey of Katie, Krimitsos who created the Wome...

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