Today we have a few topics. First, it's a new year! Are you ready? Are you struggling avoiding podfade? I go through a list of things that you might want to make sure you have.
We talk about asking WHY to help you find additional motivation, and to TIME yourself so you can make informed decisions.
Lastly, some people are making bad decisions for their podcasts as a business, and I give some advice on what to watch out for.
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Podcast Giveaway
Each month I'll be giving great podcast gear away along with other services. Check it out at schoolofpodcasting.com/giveaway
Podcast Pop Quiz
- Are you in all the apps?
- Do you have links to at least Apple and Spotify on your site?
- Do you have business cards?
- Do you have a domain that is easy to say?
- Have a way to capture Ideas
- Do you have an episode in the can or an evergreen idea?
- Do you have a rate sheet/promo kit?
- Are you checking your email?
- Have you updated your copyright in your feed?
Have the Uncomfortable Podcast Talk with Your Co-host
Every year your should touch base with anyone involved with your podcast. Life changes and priorities change, and if your show grows, and money gets involved EVERYTHING changes. Make sure to communicate so everyone knows what is expected and you can go back to making great content.
Don't Sign You Show Over to A Podcast Network With Knowing What You're Doing
We all want more downloads, and when someone comes along and says all the things we want to hear (Top of the charts, tons of downloads, quit your day job etc), be sure to read EVERYTHING that is involved in any kind of network.
- Ask current members how much their numbers grew after joining the network
- Who owns the content while you are on the network, the content BEFORE they join the network, and the content if you LEAVE the network
- Do the shows on the network have a website OUTSIDE of the network?
In one instance a podcaster joined a network, the network fired them from their show, hired two new hosts, and carried. The podcasters had no idea they had signed their whole brand over to the network. Sure, we all want the pros of a network but walk through the “What if things go bad” scenario.
Chapters
00:00:00 – Introduction
00:00:19 – Opening
00:01:03 – Neil Wants To Sponsor Your Show
00:09:47 – Check Your Email
00:11:24 – Keep Asking Why
00:12:54 – Example: My Whys
00:18:26 – Making Informed Decisions
00:19:27 – Why Podcasting Is Hard
00:20:34 – Join the School of Podcasting
00:21:35 – Giveaway – Enter Today
00:21:51 – The Uncomfortable Conversation
00:25:06 – Trevor Got a Recording Style Deal
00:26:32 – Cohosts Getting Fired
00:27:35 – Network Deals – Do The Work
00:36:13 – School of Podcasting Price Increase?
00:37:12 – Check the Gurus Linkedin
00:38:39 – Question of the Month
00:39:39 – Live Appearances
00:40:11 – Time Yourself with Toggl
00:44:59 – Bloopers
00:45:43 – One More Tip
Mentioned In This Episode
Join the School of Podcasting Community
7 Tips Podcasters Can Use From Radio with Neil Hedley
Gordon Firemark Entertainment Lawyer
The Voice Inside My Hed (Neil Hedley)
This episode originates from the School of Podcasting at
https://www.schoolofpodcasting.com/913
