Marketing Strategies Episodes

Spotify Buys the Best and Worst in Podcasting Spotify bought Gimlet and Anchor. Does this have any effect on "Joe Independent podcaster?" not immediately, but it is a big company, with big pockets, who will spend money to pro...

SPONSOR: Focusrite USB Interfaces 2:40 I got to play with a Focusrite 2i2 and if you are looking for an easy to get your microphone into your computer (and have the option to have a co-host as well) without having to look at ...

This week I'm going to give you some lessons I learned from Speaking at We Are Podcast 2018 in Brisbane Australia. We also talk about the effectiveness of Audiograms. Sponsor: PodcastGuests.com – Get More Guests -Be Featured ...

In the age of social media is email still relvant? If so, how do you grow your list? What makes a good lead magnet? Do I need a lead magnet? This is all discussed in episode 630 of the School of Podcasting Sponsor: Podcast En...

In honor of International Podcast Day, I went to the local mall (that's still open) and asked people, "Have you have of podcasting?" If they said yes I would ask, "Have you actually heard a podcast?" Many people said NO. The ...

Glenn the Geek Hebert (from horseradionetwork.com )shares what he learns from talking to "Radio People" from Podcast Movement. We discuss being more focused with our podcast, so I bring on Addy Saucedo who is the author of Th...

Understand Before Being Understood About a month ago I left a comment on the Spreaker Live show, and this comment resulted in a response from the host that in a conversation he had with me was "Disproportional." So after we b...

Comments? Call them in 888-563-3228 Today we talk with Glenn Rubenstein who is the author of the book Podcast Advertising Works . Glenn worked at the TWIT podcast network in both ad sales and as the company’s Director of Mark...

Branding and Marketing Your Podcast: Lauren Nelson Interview Today on episode 543 we talk with fellow podcast Lauren Nelson who is the Marketing Manager for Crowdspring.com She produce the audio drama podcast " The Box " and ...

Hindenburg Journalist Noise Reduction The latest version of Hindenburg Journalist Software (slowly becoming one of my favorites for people who "Aren't too technical"). They have a new noise reduction feature that is super eas...

How Do I Grow My Audience? Know Who Your Audience Is Know What They Want Go Where They Are Make Friends With Them and Bring Value to Your Conversations Tell them About Your Show Make it Is To Find, Share, and Remember How Lon...

Because of My Podcast: My Audience Fixed My Website Cale from Fotimepodcast.com was having a problem with his website (using Wordpress) when an audience member offered to help out. It turns out the audience member works for t...

Because of my Podcast: I'm Working For Libsyn - Dave Jackson A couple of weeks ago I let you know that my "Day job" had gone away. A little update on the story, I reached out to the head of HR only to find she no longer works...

Creative Ways to Get Your Advertisers to Promote Your Podcast Glenn made quite a splash when he was on the show earlier this year (it's the most shared episode on the site). 7:02 "Glenn the Geek" is America's Horse Husband an...

Got Feedback? Call 888-563-3228 and get your voice on the show. The top two things I heard from clients consists of: How do I increase interaction How do I grow my audience Increasing Interaction With Your Podcast Audience Sh...

I attended Podcast Movement last week, and I am busting at the seems to tell you about it. To keep this short, here are my top memories and take always from Podcast movement. 1. The Door Key Was Branded Yeah, you know the mag...

Want to join in on the conversation? CONTACT ME I read the book Word of Mouth Marketing: How Smart Companies Get People Talking and while the book didn't do a ton for me, it did provide me with one question that can help me b...

Want to get better guests, want to grow your audience? Today's guest Joel Boggess has two words for you to get you going in the right direction. New Media Expo Coupon If you thinking of going to New Media Expo then use the co...

Looking for some things to help grow your audience? Today we have a few ideas to make it easier for people to find and consume your content. Join in on the conversation at 888-563-3228 Check Your Volumes Levels I listened to ...

Today we have LOTS of podcasting news and new products on the horizons (some good, some seem kind of slimy). I explain what two questions I ask every time I meet a listener, and I think I found the Wordpress theme of my dream...

The step of every journey starts with a single step. You've gone to great lengths to make a good episode. Now you're ready to promote your show, and everyone says "find your audience," but how? Today I do a couple quick Googl...

Today we talk about identifying your perfect customer and then making a podcast for them . We also hear a story of courage from a young 14 year old boy. We get an update on the patent troll case, and a book review Because of ...

A brief summary of this episode

Today on episode 406 we get a great because of my podcast story, we debunk the "8 week myth" in iTunes (thanks to Rob Walch from Libsyn.com), we hear about a new Wordpress feature that might be good for podcasters, we hear ho...