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Marketing & Promotion Episodes

Understand effective marketing strategies to promote your podcast and increase visibility. Dive into tactics for social media, email newsletters, and cross-promotion.
May 12, 2012

Podcast Promotion The Biblical Way

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Jan. 15, 2012

Looking Deeper Into Podcast Promotion

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Oct. 3, 2011

Say YES to Podcast Promotion

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Sept. 25, 2010

Headline Animator – Truth in Advertising

I read a Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast and there was a cool publicity tip about using feedburner's headline animator. I had seen that a while ago, but was unaw...

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July 14, 2008

Podcast Promotion - What are YOU Doing?

Paul Colligan has a great post about building a podcast audience. So many people "If I build it they will come." Not so. Get ready for relentless marketing. Today I talk about www.prweb.com and other ways to build that audien...

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May 23, 2008

Add to Any Promotional Plugin

Today I give thanks for all who have paid for my freedom, and we get some emails from folks like Emails from ://OneMinuteHowTo.com http://EclecticMix.com http://DRiPInvesting.org http://GLSmyth.com - blog: http://GLSmyth.Word...

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July 2, 2007

93 Flipping the Podcast Promotion Switch

Is there ONE thing that you can do to bring a giant number of listeners? Probably not, but the key values are the same - find out where your listeners hang out and get some information to them. "You need to move to where the ...

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April 22, 2007

83 Chalk Up Another Podcast Promotion Idea

Dave gets some listener feedback from Chris at amateurtraveler.com and Paul from technobabelshow.com I was reading a book about marketing a musical group and it mentioned using chalk to promote your band. Would this work for ...

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Feb. 25, 2007

76 Free Podcast Promotion Tools

Dave follows up on last week's show with some tips from Don Lewis of http://www.thebigbreakpodcast.com/ and Sallie from www.author-izer.com as we try to remove hum from a non-skype call. Dave is using a Ground-Loop Isolator D...

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Dec. 11, 2006

65 The Results are In! - Promotional Postcard Tool

Dave provides the results from last week's poll, a promtional Post Card Tool along with a podcasting idea. The One Minute How To PodcastA quick, fun way to cross promote your podcast. Check it out at http://www.oneminutehowto...

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Oct. 30, 2006

60 The Cons of Post Dating Podcasts - Library Podcast Promotion

Dave talks about finding your target listener at the library and leaving them a path back to your podcast. We also get a "last 5 in 5" from Sallie at http://www.podcastasylum.com Sponsor Online Meetings Made Easy with GoToMee...

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Sept. 10, 2006

53: Cross Promotion For Music Podcasts

Dave reminds people about Podshow Music Rewind. It's very easy to cross promote your pdocast in front of other music lovers. Check out their submission form RIGHT HERE Last 5 In 5 from Alan Lew of Travelography (www.podcaster...

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July 16, 2006

45: Dave Goes Dingy - Podcast Promotion Ideas

Dave has some fun playing with Jason Robertshaw of www.cephalopodcast.com and trys to find a new opening. Dave discusses an idea that came about in today's School of Podcasting Roundtable (available to members of the School o...

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June 11, 2006

39: Marketing 101 With Allen Stewart of the Marketer's Podcast

Get your own domain name for $6.95 at GoDaddy.com by using the coupon code " cooler3 " This is part one of my interview with Allen Stewart of the marketer's podcast ( www.themarketerspodcast.com ) Allen is a great guy, and ev...

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May 1, 2006

33 Understanding Feedburner Stats, and Other Great Promotional Tools

Dave interviews John Zeratsky of www.feedburner.com and John explains the recent stats upgrade, some of the great tools (like pingshot), and the new email service. Brian had asked what service I was using. I use Kall8 (and if...

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