Content Creation Episodes

When it comes to making purchases, we are often faced with a conflict between our emotional and logical sides. How we balance these two competing forces can determine our success or failure when it comes to spending. I had my...

Are you looking to grow your podcast? You’ve come to the right place! This episode shares how to get your podcast unstuck and find success. Whether you’re just starting out or have been podcasting for a while, the tips shared...

Creating a successful podcast takes more than just having a great idea. To ensure that the show resonates with listeners, podcasters must understand their audience and the topics they want to hear. Audience surveys are an inv...

In a world where we are constantly bombarded with images and noise, it's easy to forget the power of words. But words are still the most powerful tool we have for communication. They can be used to connect with others, to sha...

Is podcast production getting stale? It seems you either do a solo show, or an interview show. The big networks do narrative style, and next week your Granma is launching a true crime show... Patrick Keller from the Big Seanc...

Audience analysis is a critical part of any effective communication. Without understanding what your audience wants, needs, and values, it is impossible to create a message that will resonate. Fortunately, there are a few key...

I love it when someone who has listened to this show, and goes out and puts the strategies I talk about like make friends before promoting your podcast or service, or start from where you are, and they come back with a "Becau...

In researching successful content creators, I came across quite a few young Youtuber who have six-8 figure subscriber counts, tons of money, and are absolutely miserable. In looking at why someone would pressure something tha...

You keep doing the same thing you've been doing and you're not seeing your podcast numbers moving up. You're not sure what to try. To this I say check out the book 101 Podcast Episode Templates by David Hooper of Build a Big ...

Today I look at some things using my experience and share them with you so you can avoid those pitfalls. Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with mo...

We start off by hearing about a podcast that received 4,000 donations in our quick tip at the top of the show. I researched what it's like to work in the movie business. Why? Because movies are meant to entertain and take up ...

The Rodecaster Pro II is the new device from Rode. Today I compare it to the Rodecaster Pro I along with some other devices. This device is $700 and (IMHO) not for someone who is just doing some casual interviews via zoom. Fe...

I LOVE people who make me think and when I started reading the book Find Your Red Thread: Make Your Big Ideas Irresistible , I couldn't put it down (and it's now available on Audible). It helps you understand your audience an...

Mark has been working on his podcast Beyond Bourbon St for years. He had 14 thousand of people in his Facebook Group. He had just gone over 1 million downloads and secure a publisher for a book on New Orleans. And then a pand...

I've known Vincent a few years and we always bump into each other at podcast events. Scott Johnson had mentioned his episode " Doing It Wrong Right From The Start ." So I looked into it, and I loved that Incent was having su...

We all want to grow our audience. We want to become their favorite show so they just want more. In some cases, you may actually be someone's favorite podcast and they would listen to another episode except you've made it hard...

We all think, "just make good content and promote your show" but as podcasts become more mainstream and the average listener now consumes multiple episodes a week, do they have room for YOUR show? I asked my audience what the...

When Neil Hedley emailed me letting me know he would be going through my town and could he buy me dinner I jumped at the chance to hang out with a listener. I had no idea at the time that Neil: Had exclusively done morning sh...

Every month I ask a question of the audience, and you chime in. This month I ask THE question that everyone wants to know. In January we talked about Grow your downloads 15 minutes a day (episode 812). In June of last year I ...

I'm excited because I found a book called Find Your Red Thread: Make Your Big Ideas Irresistible and even though I'm only 29% of the way through the book I am "Santa Clause is coming tonight" excited about reading the rest of...

Are you one of those people who has thought about doing a solo episode where you open the microphone and talk directly to your audience, but can't overcome how uncomfortable you feel trying it? This show is for you. We also t...

I am seeing people that seem to be afraid to reach out to their audience. I get it. It's easier to have the reason of "lack of engagement" on your downloads instead of asking people for feedback on your show. Today I share a ...

In the microwave society that we live in, most of us are not accustomed to slowing down. As a podcaster, we may associate silence with "Dead Air" which is a phrase from the radio. However, today I'm going to show you that the...

Hallmark Holiday Movies get a lot of flack because they are predictable, cheesy, corny, and more or less if you've seen one - you've seen them all. YES THERE ARE LESSONS TO BE LEARNED Do you know why all Hallmark Movies are ...