The School of Podcasting Podcast

This podcast episdoe #120 originates at https://www.shownotes.schoolofpodcasting.com One of the benefits of being a member of the School of Podcasting is our weekly roundtable / live Question and anser sessions (typical 60 - 120 minutes long). In the last session one of the members talk about how his business is growing due to podcasting. Podcasting is: Enabling him to reach a global marketHelping qualify his leadsEnabling him to reach customers in a "no pressure" formatEnabling customer to "tr...

Show #119 originating from www.schoolofpodcasting.com Today I talk about how having a clean website at www.logicalloss.com lead to me getting a new advertiser. I've relaunched Podcastclicks.com and from now through the end of February you can use the Podcast Clicks Promotional System for $10 a year (Price goes to $20 a year on 3/1/07). We also talk about moving a site from blogger.com to using a hosted Wordpress site to run your podcast. Sites Mentioned: A1 Artist Spotlight www.a1artistspotl...

Episode #118 Today I talk about some of the lovely podcasts I've run across that I feel are awful. It seems people are falling into certain areas: The person who thinks they are going to make thousands of dollars next week. The person who gets into podcast becuase they hear its cool, but have nothing to say. Ask them what their podcast is going to be about and they will say, "I don't know." I've heard no less than four podcasts stating "how to make money in podcasting" and it turns out to be...

Today I talk about some of the items I see that confuse new podcasters. 1. The Podcast and Episode Delemna. There is a "Podcast" name (Think "Friends"), and there is an "Episode" name (think "Monica and Chandler's Wedding). So while you may put in all sorts of iTunes information into your Wordpress settings (either via Podpress, or Feedburner) those apply to the "Show/Podcast." So if you have a show come into your aggregator (like iTunes) and there is no album art its because each EPISODE has "...

Podcast #116 of the School of Podcasting Morning Announcements originating from www.schoolofpodcasting.net Today I talk about a tool that will take the power of Wordpress and turn it into a Giant GOOGLE MAGNET. You can find it at www.wordpresstool.com It is a boosted version of wordpress (it installs OVER your current wordpress install that you could purchase from www.coolerwebsites.com ) it has all sorts of meta, tags, site maps and more to drive traffic to your wordpress install. It is $297 bu...

Get 25% off your membership fee using the coupon code santa now through December 25, 2007. Today I show how you can find out who is linking to your competitors using google. Then you can see if these same people might want to link to you. When a whole bunch of sites link to you Google may give you a higher ranking (and thus place you higher on a search). To see who is linking to you simply type link:https://www.yourcompetitors.com So to see who is linking to the schoolofpodcasting.com it woul...

Thanks to Becky of Podcastdesigns.com for putting together another great piece of Album Art for my latest Podcast "Logical Weight Loss Podcast." www.logicalloss.com (as a member of the School of Podcasting you get 50% the price at Podcast Designs ). Show number #114 Today I answer some questions from the School of Podcasting's Frequently Asked Podcasting Questions Area at www.schoolofpodcasting.com/help How do I contact someone for an interview? Most of my episodes are NOT showing up in iTune...

In this episode I have input from a listener on how to stop robots ("bots" ) from spamming your phpbb forum for your listeners. We also have an open in invite from George of the oneminutehowto.com for anyone looing for exposure for your podcast. I also talk about dealing with negative comments (and how not to lose your mind). Simon has a forum at https://homedad.org.uk/forum/ where he was getting hit by a spambot about every 20 minutes 24/7 Yikes. Heard about this site "Projeckt Spambot" at ...

Today in show #112 I provide some insights into getting sponsors that I have found on my own. 1. Find an advertiser that fits your niche. In my case I found two products that I like and I use. There is no "stretch." These advertisers fit like a glove. 2. I did not lead with the word "podcast." I called it an Internet Radio Show. 3. I provided a sample report from podtrac.com for one of my podcasts. 4. There are many things you can use in negotiation. These include adding a banner on your sit...

OK, today I'm a little loopy. I spent the night in the emergency room (with ym girlfriend -she's fine), and in today's interview with Lessa Barnes I'm loopy as it was the end of Day 3 of the New Media Expo (and we were sleep deprived). We giggle our way through the interview (with some edits due to background noise). The bottom line is this seems like a really good book. The more I read the more I like. Buy the book at Amazon.com or for more information and to read Leesa's blog about Podcasting...

BIG NEWS School of Podcasting Subscribers will now get a month in the USATDOAY.com's Blogger and Podcaster guide (a $49 savings) for FREE. If you want to stay in the online version (or the printed version that will be published once a week) you can get 20% (online) and 25% off (printed) version of the guide. Yes you can save $50 by spending $20. Keep in mind that you can sign up and cancel your subscription anytime. ON TODAY'S SHOWBob Packet from "History According to Bob" (www.hostoryaccordin...

Are you arguing with your significant other about your podcasting habbits? Ever wonder how Dave has 8 podcasts? Is it true that he just has no life? NO. It revolves around careful planning, and involving your family and friends to help plan your podcasting schedule around THEM (not the other way around). Then you need to take advantage of the time when you can get some time in front of the mic. SITES and ITEMS Mentioned Zoom H2 Portable Recorder ($199) "All things Dave" www.personalpodcastco...

Today I talk with Fred Castenada of www.strugglingentrepreneur.com and www.gaincontrolofyourday.com about the differences between Podcamp and The New Media Expo (Fred has been to both). We also learn about his two Podcasts and how he is promoting them. Fred talks about how easy it is to share your information and get great information at Podcamps. This interview was recorded using a Zoom H2. Other Items MentionedPersony Meeting Software www.trypersony.com Rob Walch Interviews a Podcast Listen...

I give me insights into the expo. We give away the Behringer Podcast Studio Podcasting Package to Arthur Vanderbuilt (congrats and thanks for being a member). Reflections from the ExpoNicest guy I've never met before goes to Dave from www.twoboobsandababy.com Coolest Piece of Technology (for Schools at least)www.boxpopuli.com (in a booth)Zoom H2 (most popular recorder) Best Night Out on the Town Fred Castenada www.strugglingentrepreneur.com/www.gaincontrolofyourday.com LAST 5 in 5 Courtesy...

Are you going to the New Media Expo this week? I am. You can meet me outside ballroom A on Friday at 4:30ish. Here are some Tips for the Expo1. Have your business cards with you at all times.2. Have your elevatory pitch ready (www.15secondpitch.com )3. Pace yourselves. If you come out of the gate too fast, you wil have nothing on Friday.4. Bring some "instant food" (granola bars, power bars, Pop Tarts). Some of the parties ran out of food, and the cafeteria is expensive and extremley "OK." 5. D...

Get 20% off your membership at the School of Podcasting using the coupon code bts when you sign up at www.schoolofpodcasting.com Today we interview George Hrab from www.geologicpodcast.com a very creative podcast. George produces 15 different types of segments that he then uses to assemble his podcast. While you may not be able to pull off as many voices as George, this "pieces parts" approach to podcasting may make creating your podcast easier. Meet me at the Expo at Friday at 4:15ish in front...

It's Back to School of and you can save 20% off your membership at the School of Podcasting (thorugh 10/1) when you use the coupon " bts " (short for back to school). Membership has its privledges as we will give away a Podcast Studio USB from Behringer to a member in October. Special thanks for Dave Gardner of www.ratcastradio.com and www.inlinehockeypodcast.com for the review of the Zoom H2 ($199 at Same Day Music and no TAX). Dave gives it 5 hockey pucks out of 5. Also Members of the School...

In today's show I play around a bit with the Zoom H4 recorder. I mention that there are 3 setting for volume. You can adjust many increments in addition to those three. I mention that if you have an issue with finding a quiet area, you already do. It's called YOUR CAR. I like the Zoom H4, I like its size, its battery, and the ability to record from XLR and 1/4." It has built in compressors and automatic recording level. I compare it to the Marantz MD660. The Zoom H4 doubles as a portable record...

Today I am looking at the Behringer USB Podcast Studio. This retails for $100 and it comes with everything you need to start podcasting (cables, mic, software, etc). This is geared towards the (in my opinion) single podcaster. You can connect more than one microphone to this, but there is only one XLR input (so you will need quarter inch cable converters, etc for mic number 2 - if you have more than one person "in studio"). Here is what I liked about it:The box comes with a handle making it ev...

Today I exposure my mistake using voiceemotion.com to record Kevin Bromber from Nowlive.com so instead of embarrassing myself, (and the fact that Skype broke down), I used my "recount" of the interview with Kevin. We also get a last 5 in 5, and I announce some future shows. Opening From Gary of www.podcastpickle.com LAST 5 IN 5 Courtesy of Fred Castaneda https://folkloricomusicdance.blogspot.com www.strugglingentrepreneur.com 1. The Morning Announcements2. Marketing Online Live www.marketingonl...

Today I talk about any regrets I have after doing 100 shows. I have one thing I've changed (as of today). We also get some great feedback on organizing your podcast content. We also get a last 5 in 5. (11:15) Organizing Your Podcast InputMike Wills from www.nextgenerationofradio.com uses docs.google.com Big Al Wagner of www.projectstudionetwork.com uses https://www.backpackit.com/ Last 5 in 5Ken Blanchard the Urban Shooter Armed Citizen www.armedcitizenpodcast.com Girl 600 https://girl600.libs...

We have a ton of studd on the show today. We give away Sound Pack 3 from soundgods.com Congrats to Paul Clifford of the Tech, No bable Show You can earn money at Podcast Picke For Reviewing Podcasts We talk about how to keep things organzied so you don't let content slip through your fingers (and miss making it on to your podcast). We hear a promo for www.bestoftheworstpodcast.com I also talk about how easy it is to use www.polldaddy.com We then get a DUO of Last 5 in 5's (what were the last 5...

The great thing about podcasting is its getting big enough for companies to start building tools for podcasters. Today we look at the Audio Lite system from Gigavox (the makers of the Levelator). www.gigavox.com You can record your podcast in segements. Then (if needed) you can update certain segments (like an advertiser spot) in the current AND PAST podcasts. I'm using this not for advertisers, but for a non-profit (my church). Instead of having advertising spots rotate in and out, we use it fo...

Today I went and looked at some numbers regarding people using phones to listen to the School of Podcasting's Morning Announcements. I use voiceindigo.com and I had anywhere from 15 to 47 downloads a month. I also looked at how many people used the link shownotes.schoolofpodcasting.com and since April 100 people have used that link (which typically is not in print like today, but only heard in the podcast). So people ARE going to links they listen to. Sending Your Podcast to a Phonewww.voiceind...