The School of Podcasting Podcast

Hindenburg Journalist Noise Reduction The latest version of Hindenburg Journalist Software (slowly becoming one of my favorites for people who "Aren't too technical"). They have a new noise reduction feature that is super easy to use, and actually not bad. Here is a video of it in action Grow Your Audience Using the KFC Approach If you live in the US, and maybe outside you are familiar with a certain Colonel Sanders who started Kentucky Fried Chicken. You also notice that over the years they ...

Today I share my story on how I secured a sponsor for my show. I'm doing this as an experiment as I prepare to update my book More Podcast Money Next year. I also share the behind the scenes of what it was like to take on a sponsor. There are some things that I have to tackle mentally. Emerald City Productions - Our Sponsor 1:15 Emerald City is running a special go to www.emeraldcitypro.com/sop and tell them you are from the School of Podcasting and have your first four podcasts done for $15 an...

Comments" Call 888-563-3228 I've spoken about Corey Fineran before and how his Chicago Cubs podcast Ivy Envy helped get a rule changed in Major League Baseball. Corey's boss saw the impact podcasting creates and talked Corey into starting a podcast for his job. Corey's podcast helps high school students with special needs transition into the workplace. It went over well. It lead to him starting Next Up (His own business) Here are some key points: They tried it to see if it would work. They g...

Today we have some lessons from fast food that apply to podcasting, and I talk about zagging when everyone is zigging, Bernie's Greatest Hits 1:58 My cat is pretty popular on this show as he chimes in all the time. When I went to Pittsburgh last week apparently he got a record deal. He's releasing "Bernie sings the hits" Someone Is Doing a Show Like Mine - So I Didn't Start my Show 3:07 One of the most frustrating parts of being a consultant is seeing someone who has the right stuff to create...

Today we in this episode: We have a great because of my podcast story that has someone getting paid to do something they would do for free We tackle some of the podcast jargon starting with the A's We revisit the File For Download debate in a podcast smack down! A tale of sleazy guests And we remind you that you never know who is listening. Because of My Podcast Lucas Apps Podcast leads to relationships, and those relationships lead to opportunities. Those opportunities can lead to more re...

Becuase of My Podcast - Rick Seizemore of VRStudio Workforce Rick Seizemore from VRStudio Workforce shares how your podcast will help you land guests, and those guests can then point people to your website. Your site then becomes an audio business card that can capture people’s attention. This is what the VR Workforce Studio Podcast Does Is Podcasting A Ponzi Scheme? I got an email from a friend of mine who has kind of "had it" with podcasting. He said, " I have recently done some calculat...

Rachel Smets is the author of Awaken Your Confidence and stops by to share some insights into building your confidence. You can find her at Racehsmets.com as well as @rachelsmets and Facebook. and YouTube We talk about overcoming imposter syndrome, and how telling someone "just start" doesn't work. Here are three things you can do to help boost your confidence: Don't compare yourself to others. Start Small Failure is Feedback On this Week's taping of the Ask the Podcast Coach show Carlos as...

Today I'm fresh back from a trip to Podcast Midatlantic where I spoke on a panel about podcasting. On Sunday I had some time before I flew home so Rob Greenlee and I Went to see the Liberty Bell in Independence Hall in Philadelphia. There are some things that learned in this visit that I thought we could apply to podcast. - When there is no great entertainment, people will flock to ANYTHING. Case in point the Liberty Bell, an old large bell with a giant crack use to go on tour and people would ...

Today I am excited to have Jen Briney of the Congressional Dish podcast on my show. Jen reads legislation that is going through the house of representatives. She then reports back to you with no slant on democratic or republican slant but more of a intelligence vs moron slant. Her passion to help people understand what is happening right under our noses oozes out of her. Any conversation about politics will make it obvious. Congressional Dish is so good that at times I have to turn it off. It m...

I can handle some people explaining their strategies of launching a podcast, but there are some things that are just blatantly WRONG. Here are a couple that get my goat. Episodes Get Downloaded When People Subscribe If you simply launch with only one episode on your first day, and someone subscribes to your podcast, then you only get one download. BUT, if you launch with five episodes and they subscribe, then you get five downloads, which will help to raise your rankings within iTunes. This i...

How Do I Grow My Audience? Know Who Your Audience Is Know What They Want Go Where They Are Make Friends With Them and Bring Value to Your Conversations Tell them About Your Show Make it Is To Find, Share, and Remember How Long Should My Podcast Be? Don't do the "Dave Jackson Power Hour" if you only have 18 minutes of content. There is no such thing as too long , only too boring (Valeria Geller - Beyond Powerful Radio) How Do You Handle Headlines When You Have Multiple Topics in a Show?...

Today shares his thought on Podcamp Pittsburgh, the death of blab.im, and what geese, Ringo Star, and Michael Phelps can teach podcasters. Comments 888-563-3228 The Messengers Are Coming! If you live within driving distance of Akron, Ohio you might want to make a trip this Saturday the 20th of August as the Film Crew of The Messengers (a documentary about podcasting) will be joining our Northeast Ohio Podcasters Meetup group from 3-4:30. They are going to share their story, some cool footage, ...

Today I'm going to share three things your podcast needs to be successful, I'm also going to share some podcasting news, and a product review on a blab.im replacement. Call the Show at 888-563-3228 Blubrry Launches Adverting Partner Plan If you are looking for an advertiser for your show, Blubrry was one of the first companies to try to pool a bunch of smaller shows together to attract sponsors. They recently launched a partner plan. Here are a couple of things about the plan It's for someone...

Driveway moments are podcasts that have you so captivated that when you get to home instead of going in to be with your family, you sit in the driveway to finish the episode. This week I had such a moment with episode 206 of the RED podcast hosted by David Hooper. I wanted to get Dave on the line to see what went on behind the scenes of this episode. Follow Upon on Troy Heinritz - The Story Isn't Over Troy called me this week (you'll hear the call) to let me know that he has been asked to fly t...

Comments about the show? Call 888-563-3228 At Podcast Movement Kevin Smith said to forget hanging around people who would answer, "Why?" when you said you wanted to try something, and instead hang around people who said, "Why not!" Troy Heinritz is a why not kind of guy. He had spent some time in radio, and start a podcast. In today's episode you will hear how his story has grown and grown, but it started with a single tweet. It started by reaching out to someone on twitter because the guy had...

What I've Learned From One Episode of a Storytelling NPR styled Podcast I recently started a podcast in a narrative fashion about a documentary called the Messengers, as I've never done this style of podcasting before. Here is what I've learned. You have to know what story you are going to tell so you can add some intrigue, inspiration, comedy, etc. You need to catalog everything. The Sooner the better. So if I make a phone call, get audio from a video, I catalog everything. Identify your pl...

Podcast Movement was a great success as all of the previous events. WOW. The one thing different this year was I was working for Libsyn. I spent pretty much three days talking from about 7 in the morning to somewhere between midnight and 2 AM talking loudly. Consequently, my voice is still kind of raspy today. I had originally planned on playing the talk I did, but to be honest the audio has so much room noise it's unusable. Instead I want to share some quick insights from Podcast Movement. Bri...

Comments? Call 888-563-3228 Join the School of Podcasting today Podcast Movement is Next Week I will be working Libsyn booth all week except for my Q & A Season on Friday at 10:15-11:00 on the Solutions Stage. Please find me and say hello. I would love to meet you. Have fresh batteries in your portable recorder Have your business cards Clean of the SD card Comfy shoes and breathe mints are a must. If you have a conflict between a session and a discussion, stay in the hallway...

I was born in Akron, Ohio. I lived in Cleveland, Ohio for 8 years and now moved back to Akron. So when LeBron James join the Cleveland Cavaliers we were all excited. Last year we came close, but we lost (there is a long history of Cleveland Sports teams coming "this close" to winning only to lose). This year our team was down three games to one. No team had ever come back from that deficit. We were up against the team that had the most winningest season. Again, we all started think about coming ...

Answering Audience Questions Is a podcast a good way to promote a multi-level marketing (MLM) business? If your sole goal of a podcast is to generate income, you need to realize a few things: Nobody tunes into an infomercial on purpose (usually it's that there is nothing else on) You make money from your podcast by delivering value. This helps people like you because you're helpful. When people trust you, they may purchase something you recommend or provide. It takes time to develop the re...

Because of My Podcast - I Got to Go To The Largest Event in My Niche 2:05 Cale Nelson from hamradio360.com wanted to go to world's largest Ham Radio event. He wanted to go, but had these pesky things called kids that need silly things like food, clothes, and shelter. So this didn't leave Cale with money to spend on his hobby of podcasting. Well a few listeners said he should try putting together a funding campaign, and so he did. Did he get the money he needed? Well he didn't get the 100% need...

This week I am saddened by the lost of my champ Muhammad Ali. When I was growing up there were two things that were constant in my life. Richard Nixon was President Muhammad Ali was the Greatest Boxer of All Time Today there are lesson I feel we can learn from Muhmmad Ali as podcasters. When I hear name Muhammad Ali there is so much more to a guy that was good in the ring. He Know Both Sides of Boxing There are two ways to win in boxing Don't get hit. He ounce dodged 21 punches in 10 second...

Podcast Rewind: Podcasts on Jeopardy This week PODCASTS was a category on Jeopardy. This again shows how podcasting is growing and becoming more and more main stream.Awareness over the last year has gone from 48% to 49 % now it jumped to 55%. The percentage of people who have listened to a podcast is up to 36% (90 million people in the US) up from 33% the previous year and 30% the previous year. It's OK, You'll Be Fine So I've been holding these "Podcasting Puzzle" webinars that feature podcas...

Because of his Podcast: He Discovered a Niche Who Needed A Product Got a note from Corey Fineran I just handed my boss my resignation letter! This podcasting journey started 7 1/2 years ago and it's now allowed me to leave my job and start my own business! You've probably heard me talk about Ivy Envy (my podcast on the Chicago Cubs) more than the one I did for my employer. Since 2012, I've been able to call myself a "professional podcast producer" as my employer created a new position for me t...