Growing Your Audience Episodes

Today I've got a BAD cold, and my throat is killing me. I share some stats from the latest report on Podcast consumers. Podcast Listening is up 5 % both video and Audio30% of regular Internet Users have downloaded a podcastVideo is catching audio podcasts with a 1 % lead going to Audio What is the age of the podcast listener?53% Male 47% female25 to 34 (21%) 35-44 (21%), 45 to 54 (20%) 12 to 17 (15%) 18 to 24 (13%) 55+ (10%) Last 5 in 5 from Dan at www.jimmpodcast.com School of Podcasting's M...

This show originates at www.schoolofpodcasting.com Today I look at my stats from the first episode of 2007 vs the first episode of 2008. To make things fair, the first show published in 2007 has had 517 days to download so I divded the 2007 by 517. The numbers for 2008 were divided by 152 (as this is June 1). School of Podcasting 2007 1400 Downloads (2.7 a day)School of Podcasting 2008 801 Downloads (5.3 a day) Musicians Cooler 2007 1689 Downloads (3.3 a day)Musicians Cooler 2008 1032 Download...

This show (download show) was originally recorded last week 4/25. In the hussle and bustle, I never published it. You can read about my "Passing out" at BetterDave.com Audience FeedbackVince from www.bmoviecast.com agrees that you are never too old to podcast (as he is a baby boomer). Audacity Feedback?Steve from www.djideasharing.com does not use Audacity, but ubercaster (for the mac) had him losing an episode. Blog Views and Blues www.blogsviewsandblues.comThis is a new podcast from Rich Pal...

Today I talk about some of my reflections from speaking at the Erma Bombeck Writers Workshop. I also play a promo for www.blogsviewsandblues.com TOO OLD TO PODCAST?There is no age limit on Podcasting. I know of an 8 year old who has a podcast, and I know someone who is in their 60s who is doing a podcast. So if you are saying to yourself, "I'm too old to podcast" you are robbing yourself of a great way to share your wisdom. UNDERSTANDING BANDWIDTHTo understand bandwidth think of your kids or g...

Today I explain why you had an episode show up a few days early. I also explain that I'm not going to be speaker at the Expo in Las Vegas (but will be going to Podcamp Ohio www.podcampohio.com ). I also talk about post dating Podcasts and the easy mistake you can make that will have things going out immediately (oops). Dave Sholes got a free month at the School of Podcasting by sigining up for the Podcast Secrets preview call at www.secretswithdave.com I also share some of the tips from out we...

Today my friend Paul Colligan from Podcast Secrets is on the show. Paul is a full time podcast consultant and Internet Marketing guru. While we are all at work, Paul is out testing new technologies, new strategies, talking with other successful podcasters, and taking lots and lots of notes. Then once a year he offers a class (available at my partner link at www.secretswithdave.com ) where he reveals what he has learned. Not sure if this call is for you? Then go to www.secretswithdave.com and fi...

This show originates from www.schoolofpodcasting.com The NEW School of Podcasting site (created with www.wordpresstool.com ) is now live. Today we talk with Rob Walch from Wizzard Media. (www.wizzard.tv) as well as www.podcast411.com and co-author of Tricks of the Podcasting Masters he also is a co-host of Today in Podcasting www.todayinpodcasting.com Wizzard has technology to let you GEOGRAPHICALLY target your audience. They also have tools to allow you to get demographic information so in the...

Show #124 originating from https://shownotes.schoolofpodcasting.com Today's show is has a fair amount of news. It does make the show come off like a giant SOP commercial, but you should know how the School of Podcasting can benefit you. If this is not your cup of tea, come back next week when Rob Walch of www.podcast411.com and Wizzard Media will be talking about the technology has available. Is Podcast Promo Swapping Dead? We asked and the following podcasters respondedAnthony from www.BetterG...

Show #123 Originating at https://shownotes.schoolofpodcasting.com Today we talk about Promo Swapping. Is it dead? Is it useful? We also talk about making a great promo. We play some promos and ask, "Does this make you want to know more about this show?" We also get some listener voicemail from Alex the Podcast junky UK www.podcastjunky.co.uk and I'm sorry Alex. You are a DUDE. Check out his blog (some great insights from an avid Podcast Listener). Promos www.KidsCast.co.uk www.podcastpromoshow...

This podcast episdoe #120 originates at https://www.shownotes.schoolofpodcasting.com One of the benefits of being a member of the School of Podcasting is our weekly roundtable / live Question and anser sessions (typical 60 - 120 minutes long). In the last session one of the members talk about how his business is growing due to podcasting. Podcasting is: Enabling him to reach a global marketHelping qualify his leadsEnabling him to reach customers in a "no pressure" formatEnabling customer to "tr...

Show #119 originating from www.schoolofpodcasting.com Today I talk about how having a clean website at www.logicalloss.com lead to me getting a new advertiser. I've relaunched Podcastclicks.com and from now through the end of February you can use the Podcast Clicks Promotional System for $10 a year (Price goes to $20 a year on 3/1/07). We also talk about moving a site from blogger.com to using a hosted Wordpress site to run your podcast. Sites Mentioned: A1 Artist Spotlight www.a1artistspotl...

Get 25% off your membership fee using the coupon code santa now through December 25, 2007. Today I show how you can find out who is linking to your competitors using google. Then you can see if these same people might want to link to you. When a whole bunch of sites link to you Google may give you a higher ranking (and thus place you higher on a search). To see who is linking to you simply type link:https://www.yourcompetitors.com So to see who is linking to the schoolofpodcasting.com it woul...

Thanks to Becky of Podcastdesigns.com for putting together another great piece of Album Art for my latest Podcast "Logical Weight Loss Podcast." www.logicalloss.com (as a member of the School of Podcasting you get 50% the price at Podcast Designs ). Show number #114 Today I answer some questions from the School of Podcasting's Frequently Asked Podcasting Questions Area at www.schoolofpodcasting.com/help How do I contact someone for an interview? Most of my episodes are NOT showing up in iTune...

In this episode I have input from a listener on how to stop robots ("bots" ) from spamming your phpbb forum for your listeners. We also have an open in invite from George of the oneminutehowto.com for anyone looing for exposure for your podcast. I also talk about dealing with negative comments (and how not to lose your mind). Simon has a forum at https://homedad.org.uk/forum/ where he was getting hit by a spambot about every 20 minutes 24/7 Yikes. Heard about this site "Projeckt Spambot" at ...

BIG NEWS School of Podcasting Subscribers will now get a month in the USATDOAY.com's Blogger and Podcaster guide (a $49 savings) for FREE. If you want to stay in the online version (or the printed version that will be published once a week) you can get 20% (online) and 25% off (printed) version of the guide. Yes you can save $50 by spending $20. Keep in mind that you can sign up and cancel your subscription anytime. ON TODAY'S SHOWBob Packet from "History According to Bob" (www.hostoryaccordin...

Are you arguing with your significant other about your podcasting habbits? Ever wonder how Dave has 8 podcasts? Is it true that he just has no life? NO. It revolves around careful planning, and involving your family and friends to help plan your podcasting schedule around THEM (not the other way around). Then you need to take advantage of the time when you can get some time in front of the mic. SITES and ITEMS Mentioned Zoom H2 Portable Recorder ($199) "All things Dave" www.personalpodcastco...

Today I went and looked at some numbers regarding people using phones to listen to the School of Podcasting's Morning Announcements. I use voiceindigo.com and I had anywhere from 15 to 47 downloads a month. I also looked at how many people used the link shownotes.schoolofpodcasting.com and since April 100 people have used that link (which typically is not in print like today, but only heard in the podcast). So people ARE going to links they listen to. Sending Your Podcast to a Phonewww.voiceind...

Is there ONE thing that you can do to bring a giant number of listeners? Probably not, but the key values are the same - find out where your listeners hang out and get some information to them. "You need to move to where the food is..." We are giving away "Dog Pack #3" from www.sounddogs.com to a School of Podcasting Listener who puts the School of Podcasting as a favorite at www.podcastpickle.com (members are already entered). Voicemail from Daniel Johnson of www.jimmpodcast.com Email from Ge...

Join us as we interview "Ringmaster Greg" from the Dancing With Elephants Podcast (https://www.dwithe.com ) about the contest that involved cross promotion with other podcasters to help give away an ipod shuffle. In the end their listener numbers went up, but was it worth it? Listen an find out. Last 5 in 5dinkycast.https://dinkycast.com/ car talk NPRhttps://www.npr.org/rss/podcast.php?id=510097 Mac Casthttps://maccast.com/ Daily Giz WIzhttps://twit.tv/ Dr Floydhttps://www.doctorfloyd.com/ Get ...

I am looking for answers to the question: I couldn't have done ___ if it was for podcasting. Or I sure am glad I started podcasting because _______ I talk with Ram Krishnan of www.castmetrix.com which is a company that allows you to gnerate dynamic content. For example I will be at he expo this year. I could put a segment into the system, and then after the expo, I could change that segment to talk about where people can download my presentation. The castmetrix.com system generates the file ...

Did you know that if you don't use your k7.net phone number in 30 days it will go away? Well here is a way to never worry about losing your voicemail. Check out www.trykall8.com where you can get a toll free number for $2 a month (plus .06 a call for each minute). No matter if people call or not, you will not lose your phone number. Always looking for shw intros "This is __ from the ___ and you're listneing to the School of Podcasting's morning announcements. Looking for a cheap hosting? Check...

In this podcast we throw out some podcast promotion tips, why "hard sell" podcasts are stupid, and some new free services for podcasters. TIMELINE: 1:30 Feedback from Taylor Marek about a promtion that was being run by Dancing With Elephants (www.dwithe.com ) full details about promotion can be found HERE 4:48 Giving away an ipod Shuffle. will cost you about 80 bucks. 5:50 Feedback on the "Graffitti tip" from Mark Anderson 9:50 Other Podcast Promotion Ideas. Book Mentioned: Tricks of the P...

Dave gets some listener feedback from Chris at amateurtraveler.com and Paul from technobabelshow.com I was reading a book about marketing a musical group and it mentioned using chalk to promote your band. Would this work for podcasters? Find where your taget market goes and write your website in front of the entrance? Is this a great first impression? Get your own domain name for 6.95 a years using the coupon code cooler3 or 10% off using cooler1 I give a brief update on bookmarks as a promotio...

I change format today because I have a serious point to make. If we are the NEW MEDIA, we have the RESPONSIBILITY to RECOGNIZE that the Microphone has POWER. Here are some key points from my rant. BIG MEDIA wants us to fight amongst ourselves. Podcasting has enough competition from other meida sources, so why make one of our competitors "other podcasters." You can say negative things about other people in the community, but you better be willing to explain why and prove it. As a reporter, as p...