Growing Your Audience Episodes

Gain insights on strategies and best practices to effectively grow and engage your podcast audience. Explore the significance of audience feedback and community building.
668
April 29, 2019

Is It Possible to Air Check My Own Show?

Back on episode 655, we talked about how do you know if your show connects with your audience? That focused on making sure your content was great. Your podcast is a presentation of information. As someone who speaks at conferences, and use to teach in the corporate world there are always three presentations. The presentation you planned The presentation you delivered The presentation you wish you had delivered. The way to avoid those regrets is through planning, but also by learning from you...
666
April 15, 2019

Five Things That WON'T Grow Your Audience

We only have so many hours in a day, and today I'm starting a two-part series on being more productive. The first thing you need to identify is activities that take up your time and provide no benefits. Today I have five. Asking For Subscriptions Before You Deliver Value 2:11 The podcast audience may see this as a commitment. In the same way that I have test driven every car I've ever purchased, I think people need more than two minutes of your show before we start begging them to subscribe. N...
664
April 1, 2019

Listening, Talking, Planning, and Adjusting with Big Podcast Author David Hooper

David Hooper has a background in the music and entertainment business, the music business, and has spent the last four years writing the Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show. It's one of the best books I've read on podcasting (and I'm only about 50% of the way through the book). David and I go back to 2006 when I was doing the Musicians Cyber Cooler podcast (later renamed the Marketing Musician) and he was doing Music Busi...
Guest: David Hooper
662
March 18, 2019

What Does it Feel Like to Be a Podcaster?

I got an email from someone struggling to start their podcast, "The biggest issue I’m dealing with is psychological: the show is not coming together in the format that I really wanted—and at this point there seems to be nothing I can do about that— but that, combined with fear, uncertainty, and doubt, and the inevitable self-comparisons to what others are doing as well as my own personal expectations has quite frankly got me a little bit paralyzed. It’s like I’m on the firing line, I’m locked an...
661
March 11, 2019

My Weekend with Procasters: Start with the Story

Podcast Industry Leaders Gather in NYC I attended the On Air Festival in NYC in New York City where what some might describe as "Procasters" were in attendance. When I went to talk to people instead of finding people who spoke into microphones I found: Producers Editors Writers and I was amazed to find that: Some episodes of Radiolab take up to two years for ONE episode Missing Richards Simmons took one year to produce You can create an entire season of a podcast using 5% of the budget o...
660
March 4, 2019

Podcaster Burnout: Sources, Symptoms, Solutions

I was on the Podcasters roundtable with Ray, Bandrew talking burnout. We talk about The Signs of Burnout The Sources of Burnout Solutions to Burnout SPONSOR: Alitu Web Based Podcast Maker It's a web app, where people can log in on their web browser and then use it to edit and produce their podcast episodes. Mobile app coming soon too. Podcasters record their show as normal, then upload their recordings to Alitu. Alitu then processes, levels, converts them all, pieces the clips together, ad...
659
Feb. 25, 2019

Your TOP Podcast Peeves 2019 Edition

Podcast Pet Peeves 2019 06:13 A peeve is defined as "a source of annoyance or irritation." Today we are talking Podcasting Pet peeves, but not just pet peeves but your TOP pet peeves. When you listen to a podcast and you hear this you reach for the unsubscribe button. Contributors: Stephanie - Ex Pat Rewind at stephfuccio.weebly.com Jonathan - Weekly Awesome Scott McCarthy - Moving Forward Leadership Bill from Youth with a Mission Trish - Honest Nurse Podcast Scott - What Was That Like? Issa F...
658
Feb. 18, 2019

Finding Love in Podcasting - Being Found By Google

As valentines was this week so we have a special edition of "Because of My Podcast," and speaking of finding things, today we talk about some tools to help you be found in Google. Because of My Podcast We Found Love: John Bukenas from Audio Editing Solutions is dating Samantha from I Shake My Head With Lisa and Sam Chris and Krissie from I Am Salt Lake share their story of dating, marriage, and BABIES! Jeremy from Podcast We Listen To and Dina Marie from the Twisted Philly podcast Podcast Re...
657
Feb. 11, 2019

Word of Mouth is Your Army

Spotify Buys the Best and Worst in Podcasting Spotify bought Gimlet and Anchor. Does this have any effect on "Joe Independent podcaster?" not immediately, but it is a big company, with big pockets, who will spend money to promote podcasting (and that's is a good thing). As for Anchor, I will be making a video to explain the many things wrong with that system in the future. Spotify my want their money back. She Almost Quit Her Podcast 8:39 For nearly two decades, Carolyn Cole was a Fortune 100...
656
Feb. 4, 2019

Building Community The No BS Approach to 1000+ Members

Last week we spoke about making sure you have great content, today we have tips on building your community. Because of My Podcast - I've Got press Passes to the On Air Festival On-Air Fest is advancing the culture of audio. We bring together an expansive range of emerging and established voices to explore the creative possibilities of sound. Across multiple spaces in Brooklyn's Wythe Hotel, over 100 talent will share innovative ideas and showcase new work. Join us for a weekend of intimate con...
655
Jan. 28, 2019

How Do You Know Your Podcast is Connecting With Your Audience?

Before you start promoting your show, how do you know if it's good? How do you know if it will connect with your audience? Ready to Start Podcasting? Imagine you want to start a lawn mowing business and the only way you know how to cut the grass is one blade at a time. That's how I felt about my podcast until the coaching session I had last night with Dave Jackson. I'm Zita Christian host of Ritual Recipes. A podcast filled with practical magic to nourish your inner life. I had a coaching ses...
652
Jan. 7, 2019

Smarter Podcasting - Avoid These 7 Time Wasters

This is another episode where I share some of the "mistakes" that I see people are making in the podcasting space. We need to focus on our audience, not the technology. There are times when we focus on the technology because you are using the wrong tool. Here are things some thing that may be burning you out, wasting your time, and stopping your podcast from being successful. Sometimes Obsess Over Details that Don't Effect Our Episode As a tech support person, I see people obsess over details t...
650
Dec. 24, 2018

Turn Your Podcast Into a Book with Dave Chessen

Dave Chessen is known as the Kindlepreneur and is the host of the Book Marking Show and has turned his blog into a podcast. His show has a great format as he talks about a strategy in his show and then interviews someone who is using that strategy. Where I've Been: 2 Minute Tips Podcast 1:40 I was interviewed on the 2 Minute Tips podcast where we talk about my experience as a presenter and my 20 years as a corporate trainer and any tips on making good presentations. Check it out at https://2mi...
649
Dec. 17, 2018

Loyal Dax Shepard Fans Are Selling Out Theaters

Today we hear from Try Heinritz of the Blacklist Exposed reveal what it was like to see Dax Shepard record his podcast in a sold-out Chicago Theater. Sponsor: Focusrite 2:53 I got to play with a Focusrite 2i2 and if you are looking for an easy to get your microphone into your computer (and have the option to have a co-host as well) without having to look at a TON of knobs, check out the Focusrite 2i2. As I'm on a PC, I downloaded a driver, plugged in the unit, and was ready to record. If you'r...
648
Dec. 10, 2018

Dr. Ryan Gray Prescribes Value and Consistency Above All

Today we are joined from Dr. Ryan Gray from the Medical School Headquarters and he shares his philosophy of starting and growing his podcasts. The question of the Month What is your ONE favorite podcast for 2018? Why is it your favorite, and where can I find it (then tell us about your show and where we can find it) For more information see www.schooolofpodcastin.com/contact Dr. Ryan Gray of the Medical School Headquarters Podcast 4:17 Ryan is currently publishing seven different shows 6:55...
647
Dec. 3, 2018

11 Steps To Grow Your Podcast Audience

Because of My Podcast: I Get to Talk to NFL Players 1:30 Chris Husby shares how his show devoted to discussing Special Teams topics and interviewing some of the biggest special teams names in the NFL and beyond! has allowed him to talk to some of his favorite NFL players. Check it out the 4th Down Experience Sponsor: Focusrite 3:34 I got to play with a Focusrite 2i2 and if you are looking for an easy to get your microphone into your computer (and have the option to have a co-host as well) wit...
646
Nov. 26, 2018

Where Are All These Downloads Coming From? Steph Taylor on Tracking the Source of Your Listeners

SPONSOR: Focusrite USB Interfaces 2:40 I got to play with a Focusrite 2i2 and if you are looking for an easy to get your microphone into your computer (and have the option to have a co-host as well) without having to look at a TON of knobs, check out the Focusrite 2i2. As I'm on a PC, I downloaded a driver, plugged in the unit, and was ready to record. If you're on a Mac computer, you just plug it in. If you want a backup copy of your recording, plug a cable into the monitor out and send the s...
644
Nov. 12, 2018

Positioning Your Podcast For the Long Haul (Three Things You Need 2018 Version)

How do I do so many podcasts? I get that question all the time. How do I stay consistent? How do I set my podcast up for the Long Haul? I'm fresh back from Speaking at DC Podfest, and I did a new version of the presentation called "3 Things Your Podcast Needs That Have Nothing With Microphones, Downloads, Or Hosting" and this is a revamped version of an episode I did years ago (with new information and new insights). 2:45 How podcasting is like an iceberg, and today we are talking about the par...
643
Nov. 5, 2018

How to Start a Podcast Network: The Good, the Bad, the Ugly

We all want more listeners. We feel we have tried everything (have we?) and one option that all the "big" shows seem to have in common is they are part of a Podcast Network. Many of these require large amounts of download that your show may not achieve. You may be thinking of starting your own Podcast Network. I've interviewed some friends of mine recently (and some over the years) about their networks and assembled all that information into this episode. If creating a podcast network is not for...
642
Oct. 29, 2018

Do Audiograms Boost Podcast Podcast Discovery?

This week I'm going to give you some lessons I learned from Speaking at We Are Podcast 2018 in Brisbane Australia. We also talk about the effectiveness of Audiograms. Sponsor: PodcastGuests.com – Get More Guests -Be Featured on More Podcasts PodcastGuests.com helps you find guests for your podcasts for free PodcastGuests.com will feature your podcast to its over 6,500 users to find qualified guests that meet your requirements You can also find 200 expert guests anytime in the directory at pod...
641
Oct. 22, 2018

11 Things Podcasters Can Learn From Netflix

Today on episode 641, I'm in Australia at a conference but I'm still here giving you ideas and insights to help you with your podcast. I've been spending a fair amount of time on Netflix, and I've noticed something. Sponsor: PodcastGuests.com – Get More Guests -Be Featured on More Podcasts [1:36] PodcastGuests.com helps you find guests for your podcasts for free PodcastGuests.com will feature your podcast to its over 6,500 users to find qualified guests that meet your requirements You can als...
640
Oct. 15, 2018

Don't Dump Your Podcast For Facebook Live Just Yet

Today on episode 640 of the School of Podcasting we are looking at Facebook Consumption and how it stacks up against YouTube and Podcasting. Paul Colligan has a new report and it's fascinating. Because of his Podcast: Troy Heinritz had his name in the Blacklist TV Show Troy Heinritz has been mentioned on this show many times and today on episode 640 is another time. I was getting caught up on the Blacklist Television show on Netflix and in the "Nicholas T Moore" episode they are looking at the ...
639
Oct. 8, 2018

Vicious Listener Comments That Were 100% True

Today I share the story of some pretty harsh criticism I received, and how I had to deal with the fact that my listener had a point. Welcome to episode 639 of the School of Podcasting Sponsor: Podcastguests.com 3:47 PodcastGuests.com helps you find guests for your podcasts for free PodcastGuests.com will feature your podcast to its over 6,500 users to find qualified guests that meet your requirements You can also find 200 expert guests anytime in the directory at podcastguests.com/directory To...
637
Sept. 24, 2018

Is Podcasting Frying Your Brain?

Because Of My Podcast - The Family Travel Podcast Michael, He is on podcast number two, and this one is allowing him to make some money https://abigpeacheyadventure.com.au/family-travel-podcast/ Question of the Month: Where Are you With Podcasting? 6:28 Clay from the Fish Nerds Podcast is a 4 7:30 Paul from the Fighting Through Podcast is a 1 8:48 Andrea from Union Podcastera is a 1 12:18 Darwyn Dave from Dealing with My Grief is 1 13:59 Brad from The Cinema Guys is a 1 15:23 Jared from...