Aug. 4, 2024

Unraveling the Power of Word-of-Mouth in Podcast Recommendations

Unraveling the Power of Word-of-Mouth in Podcast Recommendations

70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show.

We heard words like affordable, quality, and unique. Some people recommend based on a relationship that delivers value. When you deliver something you can't get any place else.

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Question of the Month

Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27

Click Here to Upload/Record Your Answer

Question of the Month

Mentioned In This Episode

Join the School of Podcasting Community

Profit From Your Podcast Book

Power of Podcasting Network

Dave's YouTube Channel

Dave's Podcasting Newsletter

Buy Dave a Coffee

Put Dave In Your Pocket

Where Will Dave Be?

Question of the Month

Participants

Kim Newlove

https://www.thepharmacistsvoice.com/

https://www.perrysburgpodcast.com/

Paul from Pass ACLS

https://passacls.com/

Ralph Estep Jr - Ask Ralph Podcast

https://www.askralphpodcast.com/

Velvet from Welcome to Earth Stories

https://welcometoearthstories.com/

Mark from the History of North America

https://www.markvinet.com/

Timothy Brien

Create Art Podcast - https://www.createartpodcast.com/

Find a Podcast About https://www.findapodcastabout.xyz/

Zoe - Back Look Cinema

https://www.backlookcinema.com/

Dave Jackson - School of Podcasting

https://learn.schoolofpodcasting.com

The Wealth of Connection: A New Approach to Making Business Personal

https://geni.us/wealth-of-connection

The Audience Is Listening: A Little Guide to Building a Big Podcast

https://geni.us/tomwebsterbook

Because of My Podcast - Vincent Pugliese

Unconference - https://totallifefreedom.kartra.com/page/unconferenceVIPpricing

Vincent on episode 862

Question of the Month

Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27

Click Here to Upload/Record Your Answer

Question of the Month

Where I Will Be?

I'll be speaking at Podcast Movement in Washington DC August 19-22.

Ecamm Creator Camp October 15-18 in (Bostonish MA)

I'll be speaking at Podindy.com on November 9th

I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where

Want me to speak at your event or online meetup, contact me here.

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Mentioned in this episode:

Don't Let Your Poor Upbringing Stop Your From Starting Your Podcast

If you grew up attempting to get the attention of your parents, friends, and others but couldn't, podcasting is THE way to get your message out to the WORLD. The School of Podcasting allows you to: Learn at your own pace Network with other brilliant podcasters Get UNLIMITED one-on-one coaching with Dave Jackson

School of Podcasting

Live Appearances

I'd love to see you at these events. If you're going to be attending please let me know so we can meetup. For more information go to www.schoolofpodcasting.com/where

Where Will I Be?

What is Your Favorite Podcast and Why?

If you could only listen to one show, what would it be, where can we find it, and WHY is it your favorite show? Don't forget to tell us a little bit about your show and where we can find it. I need your answer by December 26th, 2025

Question of the Month

00:00 - Word of Mouth Rules

00:21 - Opening

00:59 - Studying Recommendability

01:17 - Kim From the Pharmacist's Voice

03:39 - Paul From Pass ACLS

05:32 - Ralph From Ask Ralph

07:26 - Velvet from Welcome To Earth Stories

09:04 - Mark from History of North America

10:07 - Timothy From Find a Podcast About

17:53 - Zoe from Back Look Media

20:11 - Dave From the School of Podcasting

25:02 - Because of My Podcast Vincent Pugliese

28:15 - Value for Value

29:56 - The Wealth of Connection

31:43 - My Job at Podpage

34:55 - Constant improvement

36:21 - Favorite Piece of Feedback

37:13 - Question of the Month

37:14 - Live Appearnaces

37:15 - Leave a Margin to Learn or Market

38:37 - Leave Room to Learn

39:07 - The Audience Is Listening by Tom Webster

41:07 - A New Daveism

42:52 - Dave's Book on Audio?

44:06 - Join the School of Podcasting

45:19 - Bloopers