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The School of Podcasting Podcast

233
Sept. 26, 2010

Headline Animator – Truth in Advertising

I read a Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast and there was a cool publicity tip about using feedburner's headline animator. I had seen that a while ago, but was unaware they had an option to allow visitors to "grab this code" and put the widget on their site. [...]
232
Sept. 20, 2010

When is it Time to Podfade?

Edgy Podcast Reviews (a show that reviewed other podcasts) has (more than likely) "Podfaded" (gone of the air). The reason? According to one of the hosts, "It's just not fun anymore." The great thing about podcasting is: 1. You choose to start a podcast. 2. You choose how long the podcast is, how often you [...]
231
Sept. 13, 2010

The Return of Podcast Promo Swapping

Turning Your Email Newsletter into a Podcast If you are producing an email newsletter, you already have the content for a podcast. When I mention this to some people they state, "I just want to use e-mail" or "I'm not geeky enough to create a podcast. Well if you can email a family member a [...]
229
Sept. 4, 2010

The Importance of the About Page

A brief summary of this episode
230
Aug. 23, 2010

New Podcast Directories

// If you are hearing advice on podcasting, and someone tells you to save your file as Mono instead of stereo to make your file smaller, you need to find a new source of advice. I'm working on a youtube video for this, but you can do this at home. Take any file and mix [...]
229
Aug. 16, 2010

The EASY Way to Record A Skype Call

There are many podcast consultants like myself we give advice for want-to-be podcasters. Most of the time there are answers that are fairly universal, but I feel there are times when the answers differ greatly. One such answer is recording a skype call. The answer I often hear is to set up a "mix minus" [...]
228
Aug. 7, 2010

Why WordPress is the Best

Today I answer some questions about Podcast equipment on a budget, and we get some feedback on last week's show about over editing your audio. There is a program called Feed For All that allows you to create an RSS feed. When I started back in 2005, I had created my website in dreamweaver, and [...]
227
Aug. 2, 2010

Over-Editing Your Sound

Podcasting News I was interviewed on the Podcast Advisor show with Andy White. I answer some questions about what I get out of Podcasting, what gear I use, what hurdles I've come across and more. Andy is great guy. Adam Curry is slowly exiting Mevio. One of the things he will be focusing on "The [...]
226
July 25, 2010

Who, What, Why, When, Where, and How of Podcasting

Who Who am I? I'm Dave Jackson and I've been podcasting since 2005. I have a bachelor's degree in Education specializing in techncial education, and I feel I can explain anything in terms that make it easy to digest. Who should Podcast? Anybody with passion for a subject and wants to reach the world What? [...]
225
July 18, 2010

From H2 to ESPN

Today we hear from former school of podcasting student Dave Gardner of the Rat Cast who has gone from using a small portable recorder to report on minor league hockey to being asked into the booth of ESPN. He first did a podcast about a single team, then expanded to be a podcast about the [...]
224
July 10, 2010

The Pros and Cons of Starting a Forum

Today we talk about Forums. These may be called "message boards" and are a great tool for your audience to interact with each. For some websites, people use them to support a product or service. They can be lovely additions to your online promotional arsenal. There are some great advantages to having a forum. Podcasts [...]
223
July 4, 2010

Freemium Resources

This episode originates from the School of Podcasting Freemium Resources When you provide a free podcast to promote a service that people pay for, this is called "freemium" approach. You provide free information hoping they will pay for your premium services. Christopher sent an email about wanting to start a website where people pay for [...]
222
June 28, 2010

Automated Backup For Your WordPress Installation

Today we are talking about Podcasting in a round about way. We are talking about my recommended software for podcasting which is WordPress. Recently WordPress had a major upgrade, and in some cases your upgrade may not have gone so smooth (my site was down for a short bit, but up with some help from [...]
221
June 20, 2010

WordPress 3.0 Initial Reactions

WordPress 3.0 was rolled out this week. It is a merger of WordPress multi-user and the previous version of WordPress. It has a new default theme called 2010 that allows you to customize the menu system, the background, and easier editing of the footer. The band news is most of the themes available do not [...]
220
June 14, 2010

Podcast Voicemail Call Button

Today I talk about a "new" feature I found at podcastvoicemail.com when I logged into get my messages (typically they forward the voice mail to me in a wav format, but I accidentally deleted the message, but it still resided on their website. When I logged in, I saw where I could create call now [...]
219
June 6, 2010

A Free Software Program That Won’t Crash

Today I got a new computer from Dell. I paid about 800 bucks for it, and it is running Windows 7. It turns out my Sony Sound Forge 8 doesn't run on Windows 7, my Pain Shop Pro runs in a strange mode. I ended up loading a free version of Sony Acid xpress. I [...]
219
May 31, 2010

You Can’t Please Everybody

Today I talk about the fact that when you voice your opinion in a public manner, not everyone will appreciate it. Likewise, there will be people who love every word that comes out of your mouth. In the same way that you are not as good as the person who loves every syllable, you are [...]
218
May 21, 2010

Garbage in Garbage Out

You can't polish a turd
217
May 11, 2010

Proof Content is King

Today I talk about an example of how content is king. When you have content that people want to forward to their friends, you have great content. The book is Stuff white people like by Christian Lander. Here is his story in a nutshel. His original concept was sent via text to a friend on [...]
216
May 3, 2010

Samson Go Mic Reviewed

Today we have a guest reviewer a Fred Castaneda of the Stuggling Entrepreneur Podcast gives us some hands on insight into the Samson Go Mic. This tiny little microphone is a easy to use USB device that can even clip on your laptop (for those who want a better sound than their built in microphone. [...]
215
April 20, 2010

Great Resource For Great Podcast Content For Free

I have said that one of the easiest ways to grow your audience is to do interviews. Why? Because the person being interviewed (in theory) has people who follow them. So if you interview someone who writes a book about getting more traffic to your website through Search Engine Optimization (SEO), and your website is [...]
214
April 2, 2010

If I Had To Do it All Again…

I had a listener write in and ask, "What mistakes have you made in the past, that if you had to do it all again - you would avoid. 1. I would use wordpress. When I started I built my website in Dreamweaver, and I did my RSS feed in a different program. When I [...]
March 23, 2010

WordPress Tags Are Google Food – REPOST

When you create a wordpress post for your podcast, are you using the "Tags"feature in WordPress? You should be. The image to the left show how many hits (visitors) I received based on tags that I have put into this podcast. Now this is just a SMALL amount of the tags that have generated traffic [...]
168
March 18, 2010

Your Competition May Be Dead

You can research similar podcasts when starting your own podcast. You can go to www.itunes.com and download the software (click on podcast, then podcast directory in the bottom right hand corner, then search in the upper right hand corner). You can also check out sites like www.podcastalley.com and www.podcastpickle.com I started a new podcast at www.datesfromhellshow.com and subscribed to other podcasts on online dating. I was surprised as time went on that most of my “competition” wasn't putti...
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