The School of Podcasting Podcast
609
March 12, 2018
Podcast Icing To Bring Your Audience Back
Got a Comment? Call it in 888-563-3228 Social Media Marketing World Reflections Looking back on social media marketing world, I wanted to share my thoughts as this was the first time I was there and there are some things we can learn from this mammoth event. The first impression was WOA. I walked in and got my badge and as they started to hand me a swag bag (you know the thing you throw on your bed, leaf through once and then ditch) and they asked what gift I would like. One was a cool cable ...
608
March 5, 2018
Tips on Choosing and Working with Co-Hosts
We are joined by Glenn "The Geek" Hebert from the Horse Radio Network. Glenn has appeared on the show many times and always brings gold. Today he is sharing insights into choosing and working with co-hosts. He also talks about a new podcast he is working on and how he is getting to do TONS of free adventures for free - because of his podcast. Because of His Podcast - He Went on a Cruise Glenn was able to get enough of his audience to join him on a cruise. He thought it would be hard with e...
Guest: Glenn "the Geek" Hebert
607
Feb. 26, 2018
Three Powerful Words: You're Not Alone - an interview with Chris and Steven from Is This Adulting?
Got comments? Call them in at 888-563-3228 The School of Podcasting is Now Available as an Amazon Skill Just ask Alexa "Enable School of Podcasting." I got this through Libsyn.com (use the coupon code sopfree to get a free month). To hear what you need to do to get your own Amazon Skill listen to this episode of the feed (go to this post - it starts at the 48:00 mark) My Opinion On The New Anchor.fm Yes they are adding more features Yes, they still make it way too easy to add your show to App...
606
Feb. 19, 2018
Should I Talk About My Personal Life?
Do you have comments on this episode? Call them in and we will play them on the show (unless you specify not to). Call 888-563-3228 (courtesy of podcastvoicemail.com ) Great Content To Consume Capturing the ears and hearts of hundreds of thousands of monthly podcast listeners doesn't happen overnight. But once you know Danny Peña's story, you'll understand it was inevitable. Sunday, 2/25 is going to be an important day for the Gamertag Team. Gamertag Radio turns 13 years old AND Twitch is goin...
605
Feb. 13, 2018
Live From the Floor of Podfest
So this week I spent some time this week at the Podfest Multimedia expo in Orlando Florida. This was a fantastic event. Today we hear: A Podcast One Year After Launch Carol from speakingyourbrand.com explains what life has been like after starting her podcast at last years Podfest 2017. The first 6-12 months are really tough due to lack of feedback. While the podcast numbers are growing slowly, the engagement in her community is going up Because of my Podcast: Kyle from Merchants of Dirt and...
604
Feb. 5, 2018
Getting Focused with Jeff Sanders
Welcome to episode 604 of the School of Podcasting Listen here Update on the PreSonus StudioLive AR12 USB Mixer The last episode I explained how I had purchased at PreSonus StudioLive AR12 USB Mixer. It's not cheap ($499) but there is an AR8 that is $150 ($350) less. The problem I had was when I record to the built-in SD card, there was a very faint (but noticeable) high pitch whine. In working with tech support that has been resolved and after updating the driver, it seems to have quit freezin...
Jan. 29, 2018
Your Podcast Website
Last week we talk about media hosts, this week we are talking about your Web Host, and what to do if you hate yours. Sponsor: Podcast Movement I am so looking forward to Podcast Movement. This is the largest Podcast Event that is solely geared toward podcasting. Being face to face with people is the best way to grow your network, and take advantage of all the opportunities. Starting a podcast is a great way to build your network, and coming to an event is like building your network on steroids....
602
Jan. 22, 2018
Switching Podcast Hosting Companies
As a podcast consultant, I like to try all sorts of technology to stay informed with what is going in the space. Today I'm going to talk about things to keep in mind when you move, how to move, and why or why not you should move. I also have a resource if you're moving your entire website without learning any code. First the disclosure. I was a customer of Libsyn.com for 10 years before becoming an employee almost two years ago. So when I talk about Libsyn competition, I do my best to keep my L...
601
Jan. 15, 2018
Be a Guest - Book a Guest: Andrew Alleman of Podcastguests.com
Because Of My Podcast - I Got To Hang With Rock Royalty Paul Colligan has a client who invited him to comes to a charity event run by Alic Cooper where he got to meet Ace Frehley (Kiss) Slash (Guns and Rose) Edgar Winter, Rob Halford (Judas Priest), Alice Cooper and his wife Cheryl (WHO COOL IS THAT???!!!) Find Paul at paulcolligan.com and check out The Podcast Report podcast. BONUS We previously reported how Emily form the Story Behind Podcast got a book offer, we can now say she has a book...
600
Jan. 8, 2018
This Episode is Not About Podcasting - Ask Dave Anything
Every 100 episodes, I break my format. Today I completely broke it and decided to try something I've heard others do and that is an "Ask Me Anything" episode. It was hard as people sent in some questions that were very hard. If you're a new listener looking for podcast help - this is not the episode for you, please go listen to any of the other episodes (Except episode 400, and 500). Here are the questions: 00:38 A Quick Look Back 2:06 Binky and the Whiz 03:10 Craig from Ingles podcast and K...
599
Jan. 1, 2018
How to Make Your Audience Go WOW
Every year I read/listen to the book Platform: Get Noticed in a Noisy World. For me, this is the same as a football go saying, We need to get back to the basics. It reminds me of what my goals are as a content creator. In the book, Michael talks about making good content isn't really good enough anymore if you really want to get noticed. You need to make content that makes people go WOW. Then this response is followed by them telling a friend. Two Podcasts Episodes That Made Me Go WOW! Episode ...
598
Dec. 25, 2017
Top Podcasts Of 2017
Every year I wind up the year by asking you what your favorite podcast is (if you could only listen to one sh0w) and more importantly why is it your favorite show. Here are the responses: 2:53 Kit from Active Travel Adventures Podcast - She Loves StoryBrand as she learns things she can use in every show 3:36 Adam from Dark Knight Minute loves Digital Dads. He loves the inspiring message. 4:43 Anna Authentic Moments loves The Good Life Project by Jonathan Fields for the in-depth conversations ...
597
Dec. 18, 2017
Simple Works - New Apple Stats - and One Size Does Not Fit All
This weekend I had "Christmas" with most of my family as my brother goes to Florida for Christmas with his in-laws. We bought my nieces and nephews who are ages 8 and under some of the toys we grew up playing. I noticed that these games are often very simplistic. What does this have to do with podcasting? Becuase sometimes we make things harder than they need to be. Because Of My Podcast - I'm Getting to Talk to Some Very Cool People Darryl E. McCullough Darryl hosts the Full Circle Podcast and...
596
Dec. 11, 2017
Lessons and Observations from PodCon
I attended the first ever PodCon in Seattle this weekend. It was cofounder by Hank and John Green who are You tubers who have a successful Dear Hank and John show, Joseph Fink from Welcome to Nightvale, Justin and Travis McElroy (My brother, My brother and Me). I went to the opening ceremonies with close to 1000 people in the room that reported any of these people came on the stage. They had other podcasters as well. They were asked questions and were all very witty. When asked about any weird ...
595
Dec. 4, 2017
Flattening the Podcast Learning Curve EP 595
Because of My Podcast - My Band Sold Out Our Kickstarter 1:30 Matt from the band EleventySeven tells how his band had "taken a break" for the better part of four years. They decided to get the band back together, but how are we going to get the word out about the band reforming, and reconnecting with their audience? By starting a podcast! They connected with their audience and reached their Kickstarter goal in just a few days Check out the band's music and podcast at https://www.eleventyseven...
594
Nov. 27, 2017
What Will You Do Differently For Your Podcast in 2018?
Every now and then I do an episode where you provide an answer to a question and we all learn together. This episode we asked the question, "What will you be doing differently in 2018?" Here are the people and their answers (in Alphabetical order) Here is Who Contributed to the Episode 1:50 Abby From atimeforhorses.com - is going to keep podcasting because she is having fun. 3:22 Anna from Authentic Parenting has planned her entire 2018, is going to do deep dives based on audience feedback, an...
593
Nov. 20, 2017
Should You Make Your Guests Jump Through Hoops?
Last week I explained how I learned of a strategy from Doug Sandler of the Nice Guys on Business show where the goal is to bring on guests who would be a good client for you (assuming you're podcasting as part of your business). Doug's business is Turnkey Podcast. There is little focus on your audience and more emphasis on your guest. The presenter also requires that their potential guest subscribes, to their podcast and gives them a five-star review to be considered. This was the part that I th...
592
Nov. 13, 2017
Your Customer Is Your Guest
Today I'm back from Speaking at DC Podfest (what a great event) and I went to a session that had some interesting points that I wanted to share. The session was titled, "Size Doesn’t Matter: Build a Monetization Program with Any Size Audience with Doug Sandler and Strickland Bonner. Doung and Strickland host the Nice Guys on Business show. Their website states they have over 1 million downloads, and they showed proof in their session, and I can verify they are not lying. They explained a new st...
591
Nov. 6, 2017
Creating Events For Your Audience Part 2 - Mark Deal
Today we are talking with Mark Deal who has grown Podcast Atlanta to over 500 members (www.podatl.com). We get great tips on growing a local meetup, tips, and resources for better interviews, and how is creating podcasts for a living. How Long Does it Take Until Your Show Catches On? George Hrab answered this question on his Geologic podcast, and George told me a long time ago that if I ever want to use a clip I could. George's show spotlights his life as the drummer of the Philadelphia Funk Au...
590
Oct. 30, 2017
Lessons From Steven Spielberg - Podcast Woodshed
Because of My Podcast, I Will Be Attending A Taping of the Black List Television Show - Troy Heinritz 1:58 Troy Heinritz has had story after story when it comes to his Black List Exposed show. He recently won a podcast award, and now was called by Sony to attend the taping of the 100th episode the Black List. Troy was on the Ask the Podcast Coach show and talked about he when he gets these opportunities, he prepares and delivers, and consequently keeps getting more opportunities. Check out hi...
589
Oct. 23, 2017
New Ideas - Lead To New Facts - Lead to New Actions
The Essential Items For Your Podcast Website Let me state, that this has nothing to do with Wordpress vs Wix vs Squarespace. These are the items that I feel should be on your website (and why) A Play Button Think of this as a free sample. If someone is going to subscribe to your show, they need to hear it first. This is why there is a guy with the chicken on a toothpick at the mall. It is the teaser, the free sample of your podcast with no commitment to buy. A Contact Button/Page I'm not maki...
588
Oct. 16, 2017
Are You Doing Everything To Grow My Podcast Audience?
I was listening to the Book Feed the Muscle Burn the Fat and he relayed the story of a man at a Tony Robbins event (Tony is a major Business Guru). He told Tony that he had done EVERYTHING to grow his audience. Since he had tried everything Tony asked him, "Tell me the last 100 things you've tried." To this, the man answered, "Well I haven't tried 100 things." Tony then stated, "Then tell me the last 50 things." The man replied, "I haven't tried 50 things" Tony replied, "Then tell me the last 10...
587
Oct. 9, 2017
Simply Sonic SS1 and Second Line Dix WordPress Theme Reviews
Simply Sound Company SS1 PreAmp Review While I've never used any preamps like the Triton Audio Fethead Microphone Preamp or the Cloudlifter CL-1, I was really impressed with the amazing amount of boost to the sound. The large dose of extra gain can make help a budget microphone/preamp combination sound clean and more professional. Some microphones such as the Heil Pr-40 and the Sure SM7B are known for really low outputs. This creates a situation where you have to turn the gain up on your mixer...
586
Oct. 2, 2017
Finding Podcast Listeners At the Mall?
In honor of International Podcast Day, I went to the local mall (that's still open) and asked people, "Have you have of podcasting?" If they said yes I would ask, "Have you actually heard a podcast?" Many people said NO. The people who had been listening to podcasts were really into podcasting. This show originated from www.schoolofpodcasting.com/586 School of Podcasting Wins The People's Choice Podcast Award in the Technology I've been nominated NUMEROUS times for the different shows I create...