Growing Your Audience Episodes

Today we talk about how adding a podcast to your blog can help you gain a larger audience. We talk with Kate Erickson of Kate's Take Pocast and the Entrepreneur on Fire podcast Because of My Podcast - My Audience Gave Me a Laptop [1:35] Ken Blanchard produces the Black Man with a Gun podcast among other podcasts that you can find at Blanchard Media. Recently he announced that he was having technical issues with his equipment, and that production of new episodes might come to a temporary halt. I...

First things first, I'm not a lawyer and do not take this as legal advice. Always speak to a lawyer. A few weeks ago I made a video about the service Audello. At the end of the video I saw something that really upset me. I was already somewhat upset as I can see where people are going to spend $300 for a product that is unnecessary. I took to the video camera, and the blog post with smoke coming out of my ears. My title warned people to stay away from this product and I called it a scam. That is...

Looking for some things to help grow your audience? Today we have a few ideas to make it easier for people to find and consume your content. Join in on the conversation at 888-563-3228 Check Your Volumes Levels I listened to a bunch of podcasts in the car this week, and I was surprised by the very large difference in volumes levels and equalization. In some cases people are getting out of hand with the "adding bass to sound like the radio" tools. I would advised you to listen to a few other pod...

Today we have LOTS of podcasting news and new products on the horizons (some good, some seem kind of slimy). I explain what two questions I ask every time I meet a listener, and I think I found the Wordpress theme of my dreams. Today we have LOTS of podcasting news and new products on the horizons (some good, some seem kind of slimy). I explain what two questions I ask every time I meet a listener, and I think I found the Wordpress theme of my dreams. Got a comment? Call it in 888-563-3228 or v...

The step of every journey starts with a single step. You've gone to great lengths to make a good episode. Now you're ready to promote your show, and everyone says "find your audience," but how? Today I do a couple quick Google searches and show you what I came up with for a friend who has a podcast that is a book of fiction (super niche). We also talk about dealing with "trolls" who leave negative comments on your blog posts, etc. If you are thinking about speaking at New Media Expo, you need t...

Do you feel that you podcasting may be too hard, or complicated? Do you feel that nobody would listen? Are you nervous? Maybe a little scared? Well today we are going to talk you off the ledge. It's Time To Get Uncomfortable I've been appointed as the Director of Podcasting at the new media expo. This means I will help choose who speaks at the New Media Expo in April of 2015. This is a huge opportunity. It's also kind of scary. This means someone who really wants to speak won't get to, and I'm ...

Call in with your comment 888-563-3228 Podcast Album Art is Now The Size of Your Head [2:00] Apple has released a new spec for album artwork is now can be a minimum of 1400X1400 the recommended size is now 2048X2048 jpg Apple is “not” recommending you save your image art in .png (portable network graphics) format, but if you can’t resist .png needs to be RGB (red, green and blue color model) only. There are sties like pixlr.com that you can use to try and resize your current album artwork. Pod...

National Podcast Day September 30th September 30th 2104 is National Podcast Day where we all put the spotlight on Podcast Movement and help turn more people on to listening to podcast, creating new podcasts, and general helping podcast awareness raise up a few notches. Using the Roland R-05 John from https://www.letstalkmetaldetectingandtreasurehunting.com/ wants to know how I use this device? When I recorded at Podcast Movement. When I use the built in microphone I try to use my guests as sou...

I spent money on plane tickets to go to Podcast Movement. I worked for weeks on my presentation. Then when I went to deliver my presentation, the original attendance was not what I had hoped for. Today I share how I had two thought paths I could've followed. Half of the podcasting game is mental. Being mentally prepared for criticism. Being mentally always looking for insights into your audience. This is why you need to determine WHY you are getting into podcasting. There will be those times whe...

Fresh back from my trip to the Podcast Movement event, I share two stories of how podcasters are making a difference. We are being seen as the voice of customers; we are being seen as people who can influence others. Corey Fineran of Ivy Envy Helps MLB Change a Rule Corey shares how a contest for free Chicago Cubs tickets seemed unfair. He wrote a blog post and spoke honestly on his podcast. He was nervous when an official from the Cubs reached out to him. Then he found out his podcast and blog...

Today we talk about identifying your perfect customer and then making a podcast for them . We also hear a story of courage from a young 14 year old boy. We get an update on the patent troll case, and a book review Because of His Attitude [5:00] Today I get feedback from a 14 year old Australian boy who had the courage to ask to speak at a Wordcamp. Sure enough he passed, and was able to speak in front of 500 people. His attitude, "What the heck, let's try and see." I think we all can learn from...

Some Podcasting Basics Are Worth Repeating In today's episode we talk about how I often revisit some concepts about podcasting. Today I get an email from a listener that points out that I repeat myself over and over. Looking back, I see his point, but I also know that new podcasters make the same mistakes over and over and over (hence causing me to repeat myself). Here are some basic podcasting truths that will never go out of style: 1. Build your website using a Web hosting company (use the c...

Today we talk about different successful people who took years to make it to the top. We also interview Nick Loper as he reflects on one year of podcasting and how its changed his business. We have an awesome Because of my podcast story that you will love about the yes music podcast. Go to schoolofpodcasting.com/418 for details

While there are no rules to podcasting, most would agree that there are best practices. Most experts believe it starts with your audience, and providing content that they want ton consume. So today we showcase how you CAN do whatever show YOU want to do. Learn how to podcast by Joining the School of Podcasting Are there boundaries for "Best Practices?" - Interview with Cliff Ravenscraft [5:20] I approached Cliff this week to come on the show after voicing my opinion about "chit chit" in a prev...

Today we talk with Christopher Brian Jones of trek.fm about what its like to run a podcast network. We learn about some of the struggles he has had along the way, how he builds a relationship with the hosts on the network, abd creates a shared vision and brand. You will be amazed at how focused some of his shows are. If you are a fan of Star Trek, you definitely want to check out trek.fm or if you are an iTunes user check out https://www.itunes.com/trek.fm. Want to comment on the show call in yo...

A brief summary of this episode

Today we look at the topic of podfading. We are going to examine what it is, what are the top causes, and how to avoid - and ask if you should? We get help from Jim Collison, Ryan Parker, and Rev. Kenn Blanchard. Your Audience Will Binge Listen When They Find You Steve Steward produces the Moneyplan SOS podast (learn to pay attention instead of interest), and he had a listener who found his show and downloaded a ton of episodes and listened to them all as he went on a long trip in the car. Toda...

Today on episode 406 we get a great because of my podcast story, we debunk the "8 week myth" in iTunes (thanks to Rob Walch from Libsyn.com), we hear about a new Wordpress feature that might be good for podcasters, we hear how podcasting boosts SEO, and boosts leads. If you're thinking of starting a podcast, check out www.howtopodcast.com our next live class starts 5/3 Quick start Vs Planning Your Podcast Class - 1.26 The quick start program is where all you have is an idea, but you're ready to...

Podcast Success Andrew Ferebee stated that his Knowledge for men podcast launched November 2013 and surpassed the 400,000 download mark this week. Podcast Spotlight The Small Business IT Show [2:49] Dexter was a student in my Podcasting in Six Weeks Class, and we take a listen to his Small Business IT Show (smallbusinessitshow.com). Find it in iTunes. Last 5 in 5 [6:10] Today we get the last five podcasts that Chris from Voices of Candaian Leadership vocl.ca Nurition Diva Get it Done Guy I M ...

My last podcast spoke about identifying what makes your unique. You have something that allows you to talk about a subject using a persepctive, attitude, or delivery different than anybody else. That perspective is shaped by experience. That attitude is shaped by life and learning. That delivery is shaped by your confidence. You may be thinking about starting a podcast. You may be thinking that there are, "So many podcasts out there already, why should you add to the pile?" Well let's see what w...

Today we hear some clips on how you can market your business with podcasting, some podcasting pet peeves, and we talk about how to identify and embrace your uniqueness. Because of My Podcast [1:50] I'm Getting Paid to Podcast on Another Show Jonathan Downham of criticalcarepractitioner.co.uk has four episodes into his own podcast when another company approached him to create a podcast for THEM (and for that he is getting paid). Dave's Latest Appearances [3:24] Podcasts Roundtable Episode 27 "P...

Today in episode 402 we interview Jordan Harbinger who is the co-creator of the Art of Charm podcast. Jordan has used his podcast to build a seven figure podcast. In this 45 minute conversation we he decided to leave his career as a lawyer and do podcasting full time. We also see how he prepares for each episode, how he protects his integrity, and how he accidentally created a business that new brings in seven figures a year. You can check out their website at www.theartofcharm.com Full show no...

Today we talk about marketing lessons we can learn from a small Zoo I visited this week. We also hear about how families are starting to podcast together. With April 1st right around the corner, Steve Stewart is having fun reaching out to new audiences. We also talk about when and how to bring in additional content. Because of my Podcast: I'm Spenind More Time With My Family [2:20] Mark Dowing enjoys doing a podcast with his family. They do a podcast on Geo Caching. He gets to hang out with his...

Today we take a look back at 400 episodes (you'll hear all the old intro voice overs and the progressions I've gone through), and we talk about when it's ok to tweak your format. We have a discussion with Erik K Johnson the Podcast Talent coach on structuring your show, and writing a mission statement for your podcast. Because of this Podcast - Rev. Kenn Blanchard [5:50] Rev. Kenn Blanchard from Black Man with a Gun called in to let me know that he thanks THIS podcast for helping HIS podcast to...