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SOP Posts

Nov. 16, 2009

Looking Back on 200 Episodes

Well this is my 200th episode of this podcast. Let me say up front, just becuase there are 200 episodes does not mean that these are great episodes or I am better than any other podcaster. It is a fun to listen back on some of the old episodes. I pl…

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Sept. 7, 2009

Free Podcasting Tools

This is show 194 that originates at www.schoolofpodcasting.com The Importance of ID3 Tags I got an email from a listener of one of my listeners: “I recently also subscribed to Weekly Web Tools and downloaded all the back episodes. When listeni…

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Aug. 31, 2009

Avoiding Podcast Scams

This is episode 193 of the School of Podcasting originating from www.schoolofpodcasting.com Today I talk about the New Media / Blogworld Expo where I will be a presenter. You can get a discount on the expo and hotels if you order before the 14th of …

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Aug. 24, 2009

Increase Listener Participation

Today I talk about an episode in a popular Podcast of  “No Agenda” which features Adam Curry and John C Dvorak. This podcasts gets thousands of dollars in donations but calculates to .01 a listener. On the episode for 8/13 John makes a g…

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Aug. 16, 2009

Bitrates for Podcasts.

As a podcast consultant, I recently had someone send me a file that was exported at 190 kbps. What is a kbps (kilobit per second)? We don't care (and not its bit, not bytes). Think of it like this: The more paint (bits) you use, the more accurate a …

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Aug. 2, 2009

The Importance of Test Shows

I started planning a podcast in May. It was going to review other podcasts, and I (along with my wife) would explain if we liked it and why. I got the domain, I built the theme, I created an “episode 0” to get the podcast into iTunes. I …

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July 20, 2009

Distrorted Vocals and WordPress.com

There are times when us podcast consultants use words that we feel everyone understands, but it crosses the line of geek speak and leave people asking, “What?” I take great strides trying to avoid doing this, so I found an example of som…

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July 13, 2009

Podcast Audience Still Growing

This show originates at www.schoolofpodcasting.com New Wizzard Media Stats Podcasting network Wizzard Media today announced that podcast downloads from their network were up by 45% in Q2, compared to 2008. For the second quarter of 2009, Wizzard Med…

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July 7, 2009

I Will Sponsor Your Podcast

In today's episode, I talk about how I've been earning three figure incomes using affiliate marketing. You can find products that fit your audience at places such as Share a Sale and Commission Junction. You are assigned a specific URL so that when …

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June 22, 2009

Reverse Marketing Your Podcast Name

Today I look at a “Classic” podcast topic. The name of your podcast is many times the FIRST thing people see when researching a podcast about your topic. You want your podcast name to be obviously describe what the podcast is about. When…

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June 8, 2009

Moving Your Podcast Feed

A little while back Google purchased feedburner and then changed everyone's feed from feeds.feedburner.com to feeds.feedburner.com so how do you get iTunes to look at the new feed? I've been using the Powerpress plugin (from blubrry) as there is a s…

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May 18, 2009

Is Your Site Accessible?

I am touching up a new client's website (www.vinnypedulla.com ) where I created a custom wordpress theme for him. Vinny is a great guy, great musician, and also blind. When I made the page for his audio samples, I used the good old fashioned “…

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May 18, 2009

Taking Your Podcast Portable

Today I'm podcasting from the closet. (My fiance's closet to be specific). If you are travelling a lot you can make a folder that contains all of your podcast files (your intro, outro, sound effects), then load these files into Audacity (or for me m…

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April 26, 2009

Podcast Audience Up 22 Percent From Last Year

Today I tall about a report that shows that the podcast audience is up 22% from last year. You can read the report HERE. Here are some of the items that caught my eye. Internet Video. As you probably expected, Internet video consumption exploded las…

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April 15, 2009

Embracing Your Audience

Podcast Promotion – You Need More Than iTunes Thanks to Daniel Johnson Jr for the tip on the Seth Godin blog.This blog talk about  appreciating your audience, and being a big fish in a small pond. I recently launched another podcast, and I hav…

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April 9, 2009

Keeping Listeners Subscribed

Publishing Change During the month of April, the podcast will be coming out on Wednesdays. Ultimate Footer Ad This is the tool you see at the bottom of the screen. As a member of the school of podcasting you get this script FOR FREE. If you want to …

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March 25, 2009

Get The Audience Before You Start The Podcast

Today I'm thinking about starting a podcast. This one won't be focused on raising money, but more on raising awareness. So what I'm doing is I'm contacting leaders in this industry (sorry to be so secretive) and see if they would help me promote the…

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March 9, 2009

Why Did You Unsubscribe From That Podcast?

Podpress (www.mightseek.com) is back in action after months of being DOA. Today I talk about a free tool at http://www.vtubetools.com/ What Made You Unsubcribe from That Podcast? I have only two shows the Rock and Roll Geek Show (www.rockandrollgeek…

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March 1, 2009

Your Podcast Does NOT Have to Be 20 Minutes

Today I spotlight a podcast I've been listening to called Fit Life Today by Jimmy Page (http://www.fcahealthandfitness.org/) This is a great podcast thats about 2 minutes long. Obviously their goal is to increase awareness about their organization. …

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Feb. 22, 2009

Getting Your Feedburner Settings Updated

As feedburner has moved to Google, there are some things to make sure your feed has no difficulty with iTunes and your subscribers. First off feedbruner is a service that allows you to track the number of subscribers while adding additional function…

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Feb. 16, 2009

Hey DJ – Get To The Point!

Today I talk about a Podcast that originates on the radio where they need to fill their time slot. It's called Dr. Fitness and the Fat guy. The one episode I listened to took 13 minutes for them to get to the point. Instead of talking about fitness …

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Feb. 3, 2009

Back to the Drawing Board

When it comes to starting a podcast, the most important part is the planning. However there are times when we are so convinced that our show idea is a great idea that we don't research to make sure there is plenty of content, and we just operate on …

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Dec. 8, 2008

The Slow Burn of Podcasting

This show originates from www.schoolofpodcasting.com Today I play a clip from the Internet Marketing Podcast (a favorite of mine). In it the hosts and guest explain how they ARE seeing results from their podcast. They are being asked to speak at eve…

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Nov. 23, 2008

Time Saving – Money Making Tip

This show originates from www.schoolofpodcasting.com if you are looking to start a new podcast simply go to www.schoolofpodcasting.com and use the coupon code ” santa” to save 25% off. Meet the Members This week we meet Chaley Hays from…

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