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The School of Podcasting Podcast

What is Podcasting 2.0? Transforming Listener Engagement and Earnings
924
March 25, 2024

What is Podcasting 2.0? Transforming Listener Engagement and Earnings

Welcome to another enlightening episode of the School of Podcasting, where your host, Dave Jackson, invites you on a deep dive into the exciting world of Podcasting 2.0. Join us as we explore the dramatic shift from traditional podcast monetization to earning directly through satoshis, capturing the real impact of this new revenue model with personal stories of enhanced earnings. This episode is a must-listen for all podcast enthusiasts and creators seeking to keep up with the latest trends and ...
The Varied Faces of Video Podcasting
923
March 18, 2024

The Varied Faces of Video Podcasting

I get the question, "Should I start a video podcast? " Should I be on YouTube? along with "I uploaded my video and it's not appearing on Spotify" daily, so this episode is to help those struggling with the idea of video. I will also help you avoid a big headache and announce a new way to consume my book. Thinking of Starting a Podcast? Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge a...
Maximizing Your Podcast's Tax Deductions with Expert Ralph Estep Jr.
922
March 11, 2024

Maximizing Your Podcast's Tax Deductions with Expert Ralph Estep Jr.

In Episode 922, financial expert Ralph Estep Jr. joins me to discuss a topic that often trips up content creators: taxes. This episode delves into vital financial considerations for podcasters, emphasizing the importance of recognizing potential tax deductions, proactive financial tracking, and leveraging various tools. Thinking of Starting a Podcast? Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealt...
Podcast Saturation: Is Your Playlist Bursting at the Seams?
921
March 4, 2024

Podcast Saturation: Is Your Playlist Bursting at the Seams?

Today I asked my audience how full is their playlist? Are they looking for more shows? Happy with the Current Line up? Or are you already behind on the shows you follow? Is it harder to grow a podcast today than, say 5 years ago? I also talk about an Evernote alternative (as their price is going WAY UP) and how when things evolve, some will like it and some won't, do what is right for your show, and your sanity. Thinking of Starting a Podcast? Are you considering diving into the dynamic world of...
Overcoming Podcasting Burnout: Strategies for Staying Motivated
920
Feb. 26, 2024

Overcoming Podcasting Burnout: Strategies for Staying Motivated

Hey there, fellow podcasters! I'm Dave Jackson, and welcome to another episode of the School of Podcasting, where we breathe life into your podcasting journey. Today's lesson is close to my heart: "Strategies for Staying Motivated." We all know the drill — some days, you're on top of the world, ready to share your voice with the masses; other times, the mic might as well be a ten-ton weight. But don't fret; I'm right there with you, and together, we're going to conquer those podcasting blues. Th...
Apple's New and Noteworthy: Behind the Scenes with Gary Arndt
919
Feb. 19, 2024

Apple's New and Noteworthy: Behind the Scenes with Gary Arndt

Gary Arndt was alerted that his show was in Apple's New and Noteworthy. He didn't know how he got there, and what it meant for his show. Today he shares how being in New and Noteworthy was just the start. Check out Gary's show Everything Everywhere Daily it's a daily podcast for Intellectually Curious People. Host Gary Arndt tells the stories of interesting people, places, and things from around the world and throughout history. Check out Gary as he prepares to bungee Jump off the Auckland Harbo...
Grow Your Instagram Presence with Jeff Dwoskin's Stampede Social Strategies
918
Feb. 12, 2024

Grow Your Instagram Presence with Jeff Dwoskin's Stampede Social Strategies

In a previous episode , Social Media was one of the top things people were NOT going to use going forward. Is it social media or are we using it wrong? Maybe by design, it's not designed to give us what we want. Enter Social Stampede a tool that lets you see how many people engaged with you, but WHO it was. Check out Stampede Social at https://www.stampede.social/ and use the coupon code dave30 Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't ...
Your Podcast: What Will You Start and Stop Doing in 2024?
917
Feb. 5, 2024

Your Podcast: What Will You Start and Stop Doing in 2024?

We all know the podcasting space is an ever-changing space so I asked, What are you going to STOP doing in 2024 and will you be STARTING in 2024? The audience chimes in so we can all learn together. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting . Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to...
Podcast Lessons, Legacy, and Love
916
Jan. 29, 2024

Podcast Lessons, Legacy, and Love

We lost Dan Miller a few weeks ago, and Dan was someone who I always walked about smarter after talking to him. I had him on the first episode of the Grow Your Community show, and today I'm replaying that episode. I also learned that Lee Silversteen who appeared on episode 539 has run out of options in regards to battling his cancer. So this episode is a bit "dark" but, well, sometimes life is dark... The question of the month returns next week. Join the School of Podcasting Community Risk-Free ...
Will “Verified” Downloads  Ruin Podcast Advertising?
915
Jan. 22, 2024

Will “Verified” Downloads Ruin Podcast Advertising?

Today I share parts of a conversation I had, but as I'm saying my negative opinion of a certain practice, I'm not saying the company, and I've replaced the actual guest with an AI-Generated voice (from 11 labs ). If you plan on paying for a service to promote your show, this is a MUST LISTEN. We also talk about Apple evaporating your downloads is a GOOD thing. Again, the voice you hear as the "Guest" is AI generated from a transcript of the conversation. Join the School of Podcasting Community R...
Achieve More, Faster: The Insider's Guide to the Impactful Benefits of Hiring a Coach
914
Jan. 15, 2024

Achieve More, Faster: The Insider's Guide to the Impactful Benefits of Hiring a Coach

Today I share a story where I took information I was going to publish as an episode, but put it out as a newsletter instead as I was worried it would make me look Salesy. Today I share how I found out that message really resonated with my audience, and now I'm using it here. I also share how getting a GOOD coach can save you TONS of time and HEADACHES and that is often WAY MORE than the price you are paying. YOU: Avoid common mistakes Learn the shortcuts you only learn from doing If you're in a ...
Behind the Mic:  Avoiding Podfade By Identifying Your Why
913
Jan. 8, 2024

Behind the Mic: Avoiding Podfade By Identifying Your Why

Today we have a few topics. First, its a new year! Are you ready? I go through a list of things that you might want to make sure you have. We talk about asking WHY to help you find additional motivation, and to TIME yourself so you can make informed decisions. Lastly, some people are making bad decisions for their podcasts as a business, and I give some advice on what to watch out for. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know wher...
From Podcast Launch to Delivery: Unveiling Realistic Expectations for Aspiring Podcasters in 2024
912
Jan. 1, 2024

From Podcast Launch to Delivery: Unveiling Realistic Expectations for Aspiring Podcasters in 2024

The goal of this episode is to help you understand what makes a GOOD podcast, and help you decide if you should also be a video podcast. As it's the beginning of the year, MANY people will be selling you on how you can quit your job with no effort, no work, and how easy it is to leave the 9 to 5. They rave at how much money you will make, after all, they are on a boat! And you will do it quickly. I just can't do that. I want people who are fueled by passion, and understand there is a process of ...
My Favorite Podcast Is.... (and WHY) 2023
911
Dec. 25, 2023

My Favorite Podcast Is.... (and WHY) 2023

I have a tradition that the last episode of the year is you answering WHY your favorite show is your FAVORITE. You know the show, you get notified in your app, and you immediately stop listening to whatever show and IMMEDIATELY go to theirs. Thanks to all who participated. I did something different and had AI summarize all the "WHYs" together. A special shout-out to Matt Rafferty from The Author Inside You . I assembled this at the last minute, and unfortunately Podinbox ate your reply. Join the...
Podgagement: Because It's All About Engaging Your Audience
910
Dec. 18, 2023

Podgagement: Because It's All About Engaging Your Audience

Today on episode number 910, what if you took a feedback tool like SpeakPipe and you combined it with the convenience of my podcast reviews and the networking functionality of something like Refonic and then combined it with someone who is obsessed over data that will help you understand and grow your audience named Daniel j Lewis? Well, you get Podgagement , and that's what we're gonna talk about today. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast ...
A Podcast Is Not a Waste of Time
909
Dec. 11, 2023

A Podcast Is Not a Waste of Time

I read an article by Leslie Thompson titled, A reflection on 5 years of podcasting , and it really moved me. It points out that even if you end up ceasing to produce your podcast, the time is not waste. It may feel that way, but Leslie shares how her time on the Rogue Ones podcast was not a wate of time and she has used her skills in other projects including her now show Niche to Meet You . Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know...
Pushing Boundaries: Lessons Learned from Doing Things Poorly as a Podcaster
908
Dec. 4, 2023

Pushing Boundaries: Lessons Learned from Doing Things Poorly as a Podcaster

You get to do something new. You've never done it before, and you are feeling uncomfortable. In some cases, that feeling will stop you from starting your podcast. Today we talk about that feeling and how to overcome it. Full show notes with video of the performance at www.schoolofpodcasting.com/908 JOIN THE SCHOOL OF PODCASTING COMMUNITY Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting . Our comprehensive online courses and on...
Thinking of Adding Ads To Your Podcast - Listen to This First
907
Nov. 27, 2023

Thinking of Adding Ads To Your Podcast - Listen to This First

I was listening to an episode of the Media Roundtable where people who work in the advertising space answered if they listened to ads. I know I am not a fan of bad ads, but I wondered what my audience thought. If you're considering putting advertisements into your podcast, you want to hear what NOT to do. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting . Our comprehensive onli...
Unleash the Power of LinkedIn for Your Podcast: Insider Tips from a LinkedIn Pro
906
Nov. 20, 2023

Unleash the Power of LinkedIn for Your Podcast: Insider Tips from a LinkedIn Pro

One of the benefits of podcasting is your get to talk to experts. For me, LinkedIn is my weakest social platform. I know I should do more, but I don't. Well, 2024 is right around the corner, and LinkedIn is on the radio, so I brought on Daniel Alfon (who has been on Linkedin since 2004, has written a book on LinkedIn, offers courses, coaching, etc, and generally knows this stuff when it comes to LinkedIn and he answers all my questions. Check him out at www.danielalfon.com
Don't Get Bitten: Identifying Predatory Practices in Podcasting
905
Nov. 13, 2023

Don't Get Bitten: Identifying Predatory Practices in Podcasting

Today I talk about some practices I've seen and heard about that may be designed to prey on the uninformed and/or be designed to serve the podcaster and not their audience. I also comment on a great article from Tom Webster , which ties in nicely with a documentary called " Worst to First " which shows how Z100 in New York City described their show in a way that positioned themselves as an authority. Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but ...
What Makes This Great? Behind the Scenes With David Hooper
904
Nov. 6, 2023

What Makes This Great? Behind the Scenes With David Hooper

David Hooper published an episode where he gives the "behind the scenes" view of his interview with Dolly Parton on his Build a Big Podcast t show. I've known Dave for years and respect his insights and snarkiness, and when I heard this episode, I felt compelled to tell everyone about it. That triggered me. Why exactly was I sharing this? Today I brought Dave on as I dissected his episode and got his comments. Check Out Dave's Books As an Amazon Associate, I earn from qualifying purchases Dave h...
Guest: David Hooper
Capturing Fleeting Ideas That Your Audience Needs to Hear
903
Oct. 30, 2023

Capturing Fleeting Ideas That Your Audience Needs to Hear

We all know the feeling of hearing a brilliant thought or idea during a podcast, only to have it slip away just as quickly. Well, fear not! In this episode, our host shares their struggles with capturing and remembering information, as well as some incredible insights about how to overcome this challenge. I asked my audience and they shared their strategies which range from No Tech to Multi-level tech so you can find what works for you! Click Listen! OK Boomer! It's Time To Start Your Podcast He...
How to Build a Podcast  that Drives Leads and Credibility
902
Oct. 23, 2023

How to Build a Podcast that Drives Leads and Credibility

While there are no rules for podcasting, there are best practices, and today I'm talking with Courtney Elmer , who helps people get into the top 100 of the Apple Charts. We also discuss how podcasting can give you back your voice and help you be heard. An entrepreneur can boost sales when their podcast is On a regular schedule (it helps you be seen as reliable). Makes points through personal stories (it helps them to know you, while not going on a complete tangent). Good. Most people do not list...
Marketing Magic: Boosting Your Podcast's Reach with Proverbs and Catch Phrases
901
Oct. 16, 2023

Marketing Magic: Boosting Your Podcast's Reach with Proverbs and Catch Phrases

Today, we are talking about your episodes down to a proverb. Proverbs are crafted phrases that have successfully passed wisdom from generation to generation. Proverbs are the ultimate "long story short" that draw their power from the simplicity of their presentation. Are there things you repeat in your show often? Maybe you should embrace your proverb and turn it into swag. Boiling your content down to a proverb that is easy to remember and easy to recite helps you provide marketing materials fo...
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