The School of Podcasting Podcast

Today we have a serious subject that isn't so much about getting more downloads, and new cool gear, but the fact that your podcast can make a difference. I've helped people save money on fear, and help them launch podcasts. I've helped them find ways to grow their audience, and give them insights into creating better content on the Podcast Review Show. I've helped a listener of my Logical Weight Loss podcast lose 100 lbs. None of those compare to the email I received from the producer of Kuldryn...

Once a month this year, I'm going ask you a question and use those answers for an episode. I want to get to under you more, and in general get a better understand of what you like and dislike. This month I asked, "What are those things that make your go "Uggh" when listening to a podcast. They might make your even unsubscribe. SPONSOR: Emerald City Productions Get your first four episodes edited for $15 each (and only $40 after that – for shows up to 30 minutes). Just go to www.emeraldcitypro.co...

Today we go deep into running the business that is The Horse Radio Network. We talk with America's Horse Husband Glenn "the Geek" Hebert SPONSOR: Emerald City Productions Get your first four episodes edited for $15 each (and only $40 after that - for shows up to 30 minutes). Just go to www.emeraldcitypro.com/sop (other companies are charging $99 an episode) Because of my Podcast: Ravi Jayagopal Ravi is the man behind Digital Access Pass which is a great membership script if you're lo...

Because of My Podcast Dana Gould I was reading an article where West Word was interviewing Dana Gould (Who I find hilarious) and they asked him he still does his podcast (the Dana Gould Hour) while now running/writing the show Stan Against Evil. Here is what Dana said, “I cite the podcast as the things that literally made everything else possible. It keeps my name out there and connects my audience. I think the reason that I’m still allowed to work in clubs is because my podcast has nurtured a...

Because of My Podcast: My Family Was Fed A Giant Meal Cale Nelson of Ham Radio 360 sent in a great story where a listener told him NOTt to make dinner the Thursday before Christmas. Then sent Cale a giant box of Barbecue. When you've got a houseful of kids, and your wife is happy because the food is excellent, and she didn't have to cook it - it's a big win. Check out Cale's show at HamRadio360.com Starting a Podcast Your Customer Wants To Hear Should your business have a podcast? Probably. I...

Here it is 2017. Congratulations you made it through another year. Some of you were going to start podcasting last year, some of you go back to 2015. Some of you, are going back even further. Today I want to give you some ideas and strategies to launching your first podcast. What Do You Need To Start Your Podcast An idea A microphone A media host A website (optional, but STRONGLY encouraged) Some artwork for iTunes A description To get into itunes you need one live episode. Take A Mullig...

This Year SOP Listeners said the following list was "Their Favorite Podcast" This means if they could only listen to ONE, this would be the show. Here they are in alphabetical order 4:00 Adam Carolla Show - https://adamcarolla.com/ 4:42 Bloodround - https://www.bloodround.com 6:58 Freakonomincs - https://www.freakonomics.com 9:18 Hollywood Bable On - https://www.smodcast.com/channel/hollywoodbabbleon 11:35 Kate’s Take - https://www.eofire.com/audio-blog/ 12:34 Medication Oasis - https://www.me...

Because of My Podcast I Got Media Passes - Cheri Field Cheri Fields has at least 7 children, and produces the Creation Science for Kids Podcast https://creationscience4kids.com/ What Podcaster's Can Learn From Amazon.com Amazon is an amazing company. Recently I purchased an Amazon Echo, and Later and Amazon Dot. These devices allow me to do things through voice activation system known as Alexa. You can control Alexa with an Amazon Echo, an Amazon Dot, and Amazon Tap, and now you can control yo...

Call the Show 888-563-3228 Because of my Podcast Cale Nelson Last week, a listener contacted me via email. He is one of my Pateron Supporters. He said he noticed on my Pateron page the goal for buying a new Mixer. He went on to inquire about which mixer I was interested in. I sent him a note back telling him about the 12 ch Behringer mixer I had been saving for (which was the lowest cost mixer with Faders I could find on Amazon-I'm a FM Radio Throw-back and prefer faders). In his subsequent e...

Branding and Marketing Your Podcast: Lauren Nelson Interview Today on episode 543 we talk with fellow podcast Lauren Nelson who is the Marketing Manager for Crowdspring.com She produce the audio drama podcast "The Box" and share her insights on how podcasts ban boost their marketing efforts to stand out. Realize there are no rules to podcast. For Lauren she takes as much as she needs to tell her story, and that's it. Your iTunes artwork is your first impression, have someone who is a graphic ...

Today we talk with Michael Oneal. Michael has over 500 episodes of his Solopreneur Hour, and also a co-host/producer of the Hines Ward show. Michael talks about how standing out leads to better relationships which lead to better opportunities. He also talks about his new "Art of the Interview" course. Sponsor: Emerald City Productions Your first four episodes edited for $15 each, and after that, it's only $40. Think of the time your will save, and think about how good you will sound. All the um...

Today I want to share what I do to put together an episode. My example will be the the latest episode of the Logical Weight Loss Podcast. I also do a podcast microphone shootout with microphones in the $300 range (last week we did a shootout with microphones that are under $100) This Week's Sponsor: Emerald City Productions This week's show is sponsored by Emerald City Productions. Get your podcast edited and sounding great with this awesome special. Your first four episodes will be $15 each (a...

Today we are going to get our gear on. All you gear heads are going to love this. We are going to talk about some of the best places to purchase gear, we are going to talk about mixers, and we are going to compare three microphones that are under $100 Because of My Podcast - I Had to Quit My Podcast John Dennis is the co-organizer of the Thrive Make Money Matter conference, and the moderator of the Podcasters hangout Facebook group. He is also a podcaster with with smart time online, or he was ...

Lee Silverstein got a call on New years Eve to let him know he had cancer and needed Chemotherapy. Lee is the man that gave "The Messengers: A Podcast Documentary" film it's name. He is a messenger for his audience. He delivers stories that provide hope, information, and inspiration. Check him at out www.thecolorcancerpoddcast.com Today's Show it brought to you buy Emerald City Productions SPECIAL DEAL: Four episodes edited for $15/each. Then after that, it's only $40. They will edit out ums, et...

Hindenburg Journalist Noise Reduction The latest version of Hindenburg Journalist Software (slowly becoming one of my favorites for people who "Aren't too technical"). They have a new noise reduction feature that is super easy to use, and actually not bad. Here is a video of it in action Grow Your Audience Using the KFC Approach If you live in the US, and maybe outside you are familiar with a certain Colonel Sanders who started Kentucky Fried Chicken. You also notice that over the years they ...

Today I share my story on how I secured a sponsor for my show. I'm doing this as an experiment as I prepare to update my book More Podcast Money Next year. I also share the behind the scenes of what it was like to take on a sponsor. There are some things that I have to tackle mentally. Emerald City Productions - Our Sponsor 1:15 Emerald City is running a special go to www.emeraldcitypro.com/sop and tell them you are from the School of Podcasting and have your first four podcasts done for $15 an...

Comments" Call 888-563-3228 I've spoken about Corey Fineran before and how his Chicago Cubs podcast Ivy Envy helped get a rule changed in Major League Baseball. Corey's boss saw the impact podcasting creates and talked Corey into starting a podcast for his job. Corey's podcast helps high school students with special needs transition into the workplace. It went over well. It lead to him starting Next Up (His own business) Here are some key points: They tried it to see if it would work. They g...

Today we have some lessons from fast food that apply to podcasting, and I talk about zagging when everyone is zigging, Bernie's Greatest Hits 1:58 My cat is pretty popular on this show as he chimes in all the time. When I went to Pittsburgh last week apparently he got a record deal. He's releasing "Bernie sings the hits" Someone Is Doing a Show Like Mine - So I Didn't Start my Show 3:07 One of the most frustrating parts of being a consultant is seeing someone who has the right stuff to create...

Today we in this episode: We have a great because of my podcast story that has someone getting paid to do something they would do for free We tackle some of the podcast jargon starting with the A's We revisit the File For Download debate in a podcast smack down! A tale of sleazy guests And we remind you that you never know who is listening. Because of My Podcast Lucas Apps Podcast leads to relationships, and those relationships lead to opportunities. Those opportunities can lead to more re...

Becuase of My Podcast - Rick Seizemore of VRStudio Workforce Rick Seizemore from VRStudio Workforce shares how your podcast will help you land guests, and those guests can then point people to your website. Your site then becomes an audio business card that can capture people’s attention. This is what the VR Workforce Studio Podcast Does Is Podcasting A Ponzi Scheme? I got an email from a friend of mine who has kind of "had it" with podcasting. He said, " I have recently done some calculat...

Rachel Smets is the author of Awaken Your Confidence and stops by to share some insights into building your confidence. You can find her at Racehsmets.com as well as @rachelsmets and Facebook. and YouTube We talk about overcoming imposter syndrome, and how telling someone "just start" doesn't work. Here are three things you can do to help boost your confidence: Don't compare yourself to others. Start Small Failure is Feedback On this Week's taping of the Ask the Podcast Coach show Carlos as...

Today I'm fresh back from a trip to Podcast Midatlantic where I spoke on a panel about podcasting. On Sunday I had some time before I flew home so Rob Greenlee and I Went to see the Liberty Bell in Independence Hall in Philadelphia. There are some things that learned in this visit that I thought we could apply to podcast. - When there is no great entertainment, people will flock to ANYTHING. Case in point the Liberty Bell, an old large bell with a giant crack use to go on tour and people would ...

Today I am excited to have Jen Briney of the Congressional Dish podcast on my show. Jen reads legislation that is going through the house of representatives. She then reports back to you with no slant on democratic or republican slant but more of a intelligence vs moron slant. Her passion to help people understand what is happening right under our noses oozes out of her. Any conversation about politics will make it obvious. Congressional Dish is so good that at times I have to turn it off. It m...

I can handle some people explaining their strategies of launching a podcast, but there are some things that are just blatantly WRONG. Here are a couple that get my goat. Episodes Get Downloaded When People Subscribe If you simply launch with only one episode on your first day, and someone subscribes to your podcast, then you only get one download. BUT, if you launch with five episodes and they subscribe, then you get five downloads, which will help to raise your rankings within iTunes. This i...