883 episodes

You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.

School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast Dave Jackson

    • Business
    • 4.7 • 330 Ratings

You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.

    The Varied Faces of Video Podcasting

    The Varied Faces of Video Podcasting

    I get the question, "Should I start a video podcast?
    " Should I be on YouTube? along with "I uploaded my video and it's not appearing on Spotify" daily, so this episode is to help those struggling with the idea of video. 
    I will also help you avoid a big headache and announce a new way to consume my book. 
    Thinking of Starting a Podcast? Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.
    With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't let the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!
    Go to https://www.schoolofpodcasting.com/listener
    How Did You Like This Episode? I'm always looking for feedback and I would love for your input on this episode (it takes 1 minute)
    Mentioned In This Episode
    Join the School of Podcasting Community
    Profit From Your Podcast Book (NOW AVAILABLE IN AUDIO)
    Where Will Dave Be?
    Question of the Month
    What Apps Play Video (podcast411)
    Why Less than 1% of YouTubers Make Money
    10 Critical Facts about Video and Podcasting for Success in 2024 (Sounds Profitable)
    Steve Goldstein: The New Rules of Podcasting (Sound Off Podcast)
    Descript
    Opus Clip (AI video editor)
    All in One SEO Plugin
    https://supportthisshow.com/allinoneseo 
    Ubersuggest
    https://www.ubersuggest.com
    Soundwise - Sell Your Podcast (or in my case book)
    The New Rules of Podcasting on YouTube (Coleman Insights - HORRIBLE AUDIO WARNING)
    Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours (affiliate link)
    Power of Podcasting Network
    Dave's YouTube Channel
    Dave's Podcasting Newsletter
    Buy Dave a Coffee
    Put Dave In Your Pocket
    Podcast Giveaway
    Each month I'll be giving great podcast gear away along with other services. Check it out at schoolofpodcasting.com/giveaway
    As an Amazon Associate, I earn from qualifying purchases

    • 35 min
    Maximizing Your Podcast's Tax Deductions with Expert Ralph Estep Jr.

    Maximizing Your Podcast's Tax Deductions with Expert Ralph Estep Jr.

    In Episode 922, financial expert Ralph Estep Jr. joins me to discuss a topic that often trips up content creators: taxes. This episode delves into vital financial considerations for podcasters, emphasizing the importance of recognizing potential tax deductions, proactive financial tracking, and leveraging various tools.
    Thinking of Starting a Podcast?
    Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.
    With our step-by-step guidance and personalized approach, you'll easily navigate your podcasting journey, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't let the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!
    Go to https://www.schoolofpodcasting.com/listener
    Meet Ralph Estep Jr. Ralph V. Estep, Jr. is a highly accomplished professional with a diverse finance, accounting, technology, and entrepreneurship background. As the principal at Saggio Management Group, Inc., he has demonstrated exceptional leadership and expertise in various roles throughout his career.
    For more information, see www.askralphpodcast.com
    Use the coupon SOP50 to save on a consultation.
    Check out his blog post about this appearance.
    Disclosure For Links
    Some of the links on this website are affiliate links. This means that if you click on the link and make a purchase, we may receive a commission at no additional cost to you. Please understand that we only recommend products or services that we believe will add value to our readers.
    Podcast Giveaway Each month I'll give great podcast services. Check it out at schoolofpodcasting.com/giveaway 
    How Did You Like This Episode? I'm always looking for feedback and I would love for your input on this episode (it takes 1 minute) courtesy of Meta Survey.
    Podcasting 2.0 Ready This show uses Podcasting 2.0 chapters enabling you to skip to next topic. If you're not using a new modern app check out Castamatic on the iPhone and Podcast Guru on Android.
    For more information, see www.podcasting2.org
    Mentioned In This Episode Join the School of Podcasting Community
    Toggl Time Tracker
    Profit From Your Podcast Book
    Podcast Review Show Ralph Episode
    Gleam Contest Tool
    Monthly Giveaway
    SOFI Banking
    Acorns App Banking
    FTC.Gov/influencers Video
    Castmagic AI Tool
    PodPage
    Fiverr Workspace (income/expense tracking)
    Wave App (income/expense tracking)
    Freshbooks
    Quickbooks
    You Need A Budget (Budget Program)
    Where Will Dave Be?
    Question of the Month
    Power of Podcasting Network
    Dave's YouTube Channel
    Dave's Podcasting Newsletter
    Buy Dave a Coffee
    Put Dave In Your Pocket
     
    QUESTION OF THE MONTH
    Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.
    Leave Your Answer at  www.schoolofpodcasting.com/question 
    Where Will I Be?
    I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
    Follow the Show and Never Miss an Episode on:
    Apple - Podurama - Spotify - Amazon- Castamatic- Podcast Guru
    Check out New Podcast Apps for apps to stream bitcoin to podcasters.
    Did You Get Value From This Episode?
    Enjoy the Show? Buy Dave a Coffee
    and give some of that value back. 

    • 49 min
    Podcast Saturation: Is Your Playlist Bursting at the Seams?

    Podcast Saturation: Is Your Playlist Bursting at the Seams?

    Today I asked my audience how full is their playlist? Are they looking for more shows? Happy with the Current Line up? Or are you already behind on the shows you follow? Is it harder to grow a podcast today than, say 5 years ago?
    I also talk about an Evernote alternative (as their price is going WAY UP) and how when things evolve, some will like it and some won't, do what is right for your show, and your sanity.
    Thinking of Starting a Podcast? Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.
    With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!
    Go to https://www.schoolofpodcasting.com/listener
    Participants/Chapters 00:01:10 - Do People Have Room For Another Podcast?
    00:01:38 - Ethan Reese https://www.dailysportshistory.com/ 
    00:02:26 - Ralph Etep Jr https://www.askralphpodcast.com 
    00:02:46 - Jim Collison https://www.theaverageguy.tv 
    00:03:13 - Kris https://podtasticaudio.com/ 
    00:04:25 - Mark Vinet https://www.markvinet.com/ 
    00:05:21 - York https://welcometoearthstories.com/ 
    00:07:56 - Dave's Take
    00:10:07 - Tangent: 3 Percent
    00:11:20 - The Importance of Episode Titles
    00:13:45 - Evernote and Changing Your Focus (https://supportthisshow.com/notejoy 
    00:16:15 - When You Change Your Show Changes
    00:17:07 - The People Who Don'y Like You
    00:17:54 - SNL Is Not For Me...
    00:19:57 - TITLES, TITLES, TITLES
    00:21:17 - Because of My Podcast: Live Well and Flourish  https://www.livewellandflourish.com 
    00:22:15 - Happy Episode 100!  https://www.livewellandflourish.com/100 
    00:23:39 - AI Goes to College https://www.aigoestocollege.com 
    00:23:50 - The Return of Michael Hyatt https://supportthisshow.com/lifefocus 
    00:25:29 - Question of the Month https://www.schoolofpodcasting.com/question 
    00:26:30 - Live Appearances https://www.schoolofpodcasting.com/where 
    00:27:02 - Podcast Rewind: Jay Franze https://jayfranze.com/episode53/ 
    00:28:21 - Consulting Giveaway https://www.schoolofpodcasting.com/contest 
    00:28:41 - Start Your Podcast 
    00:29:44 - Bloopers
    00:30:25 - RIP Bob Heil
    Podcast Giveaway How would you like to win 30 minutes of consulting?. Check it out at schoolofpodcasting.com/contest (I'm testing a new tool).

    Podcast Rewind
    Dave appeared on the Jay Franze Show 
    QUESTION OF THE MONTH
    Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.
    Leave Your Answer at  www.schoolofpodcasting.com/question
    Where I Will Be?
    I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
    Join the Newsletter For More Podcast Tips
    Want more podcast insights, tips, tricks, and strategies? Sign up for my newsletter at schoolofpodcasting.com/daily
    How Did You Like This Episode?
    I'm always looking for feedback, and I would love your input on this episode (it takes 1 minute)
    Mentioned In This Episode
    Join the School of Podcasting Community
    Profit From Your Podcast Book
    Power of Podcasting Network
    Dave's YouTube Channel
    Dave's Podcasting Newsletter
    Buy Dave a Coffee
    Put Dave In Your Pocket
    Where Will Dave Be?
    Question of the Month
     Follow the Show and Never Miss an Episode on:
    Apple - Podurama - Spotify - Amazon- Castamatic- Podcast Guru
    Check out New

    • 29 min
    Overcoming Podcasting Burnout: Strategies for Staying Motivated

    Overcoming Podcasting Burnout: Strategies for Staying Motivated

    Hey there, fellow podcasters! I'm Dave Jackson, and welcome to another episode of the School of Podcasting, where we breathe life into your podcasting journey. Today's lesson is close to my heart: "Strategies for Staying Motivated."
    We all know the drill — some days, you're on top of the world, ready to share your voice with the masses; other times, the mic might as well be a ten-ton weight. But don't fret; I'm right there with you, and together, we're going to conquer those podcasting blues.
    Thinking of Starting a Podcast?
    Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.
    With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't let the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!
    Go to https://www.schoolofpodcasting.com/listener
    Mentioned In This Episode
    Join the School of Podcasting Community
    Profit From Your Podcast Book
    PodcastBranding.co
    Podcasting 2.0 Podcast
    Podcasting 2.0 Website
    Rick Beato's YouTube Channel
    Capsho AI Copywriting Tool
    Podgagement
    Power of Podcasting Network
    Dave's YouTube Channel
    Dave's Podcasting Newsletter
    Buy Dave a Coffee
    Put Dave In Your Pocket
    Podcast Growth Calculator
    Where Will Dave Be?
    Question of the Month
    Episodes About Community Daniel Desir
    https://schoolofpodcasting.com/danielle-desir-is-building-a-deeper-engagement-in-a-facebook-group-alternative/
    Dan Miller Moved Off of Facebook
    https://schoolofpodcasting.com/podcast-lessons-legacy-and-love/
    Growing Valuable Podcast Content With a Facebook Group – Katie Krimitsos
    https://schoolofpodcasting.com/growing-valuable-podcast-content-facebook-group-katie-krimitsos/
    Starting and Growing and ENGAGED Community That You Can Monetize with Jono Petrohilos
    https://schoolofpodcasting.com/starting-and-growing-and-engaged-community-that-you-can-monetize-with-jono-petrohilos/
    Community Tools BetterMode ($20/month)
    Heartbeat ($49/month - I Use this)
    Circle ($99/month)
    Skool ($99/month)
    Mighty Networks ($119/month)
    Thanks Dave? If you found this episode helpful, consider buying me a coffee

    • 47 min
    Apple's New and Noteworthy: Behind the Scenes with Gary Arndt

    Apple's New and Noteworthy: Behind the Scenes with Gary Arndt

    Gary Arndt was alerted that his show was in Apple's New and Noteworthy. He didn't know how he got there, and what it meant for his show. Today he shares how being in New and Noteworthy was just the start. 
    Check out Gary's show Everything Everywhere Daily it's a daily podcast for Intellectually Curious People. Host Gary Arndt tells the stories of interesting people, places, and things from around the world and throughout history.
    Check out Gary as he prepares to bungee Jump off the Auckland Harbor Bridge ( scroll down about halfway )
    Join the School of Podcasting Community Risk-Free Are you looking to start your podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
    Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
    Today's Talk With Gary Arndt This discussion covered Gary's experience being featured on Apple's New and Noteworthy section and the significant growth it drove for his podcast. Gary saw a spike in downloads and traffic that propelled his show to the top of Apple podcast charts. While the direct impact of New and Noteworthy was small, the increased visibility helped grow his audience in a sustainable way over subsequent months.
    Is There a Clear Replacement For Google Podcasts? I've looked at a few apps to replace Google Podcasts. You can filter the results at https://podcasting2.org/apps to show Andoird. I talk about Truefans, Podvers, Podcast Guru, and Podcast Addict. No clear winner for me... how about you?
    Question of the Month Send in your answer at https://www.schoolofpodcasting.com/question
    Live Appearances See my schedule at www.schoolofpodcasting.com/where
    Mentioned In This Episode School of Podcasting
    Everything Everywhere Daily Show
    Gary's Previous Appearance Talking Promotion
    Walking is Fitness Show
    What Podcast Strategies Are You Going to Stop in 2024, and Which Ones Will You Start? Episode
    Apple's Podcast Promotion Tools
    Profit From Your Podcast Book
    Simple PodcastPress Plugin
    Podcasting 2.0 Website
    TrueFans Podcast App
    Podverse Podcast App
    Podcast Guru App
    Podcast Addict App
    Fountain App
    Timeline 00:00:00 - Make Good For For Dave
    00:03:04 - Gary Arndt Has Great Info https://schoolofpodcasting.com/854 
    00:04:09 - Welcome to the Show https://www.schoolofpodcasting.com/listener 
    00:04:41 - How Do I Get Into New and Noteworthy?
    00:06:00 - Gary Arndt Interview
    00:06:50 - Gary Got Featured
    00:09:14 - Part 2 of the Story - The Charts
    00:13:02 - Month Over Month Growth
    00:14:05 - Apple Leapfrogs Over Spotify
    00:15:35 - Number 1 in History
    00:16:20 - How Do You Get Into New and Noteworthy?
    00:16:59 - Effects on Advertising
    00:18:23 - Advertising Insights
    00:20:05 - Join the Community https://www.schoolofpodcasting.com/listener 
    00:21:07 - Your Podcast Website http://www.yourpodcastwebsite.com 
    00:21:23 - Apple Marketing Tools
    00:25:15 - How Do You Get An Apple Player? (https://tools.applemediaservices.com/apple-podcasts)
    00:26:55 - Should I Use An Apple Player On My Website?
    00:28:36 - Android Users
    00:29:13 - Spotify Players
    00:29:36 - Put the Choice In the Listener's Hands https://supportthisshow.com/simplepodcastpress 
    00:32:20 - Google Podcast Replacement?
    00:32:56 - Two Types of Apps
    00:35:30 - My Criteria
    00:35:43 - Podcast Guru
    00:36:24 - Podverse.fm
    00:36:49 - Truefans.fm
    00:38:36 - If You Had To Pick One..
    00:39:13 - What is Podcasting 2.0?
    00:40:20 - Podcast Addict?
    00:41:02 - Top 4 Options
    00:42:32 - Podcasting 2.org https://www.podcasting2.org 
    00:42:48 - Quest

    • 44 min
    Grow Your Instagram Presence with Jeff Dwoskin's Stampede Social Strategies

    Grow Your Instagram Presence with Jeff Dwoskin's Stampede Social Strategies

    In a previous episode, Social Media was one of the top things people were NOT going to use going forward. Is it social media or are we using it wrong? Maybe by design, it's not designed to give us what we want. Enter Social Stampede a tool that lets you see how many people engaged with you, but WHO it was. Check out Stampede Social at https://www.stampede.social/ and use the coupon code dave30
    Join the School of Podcasting Community Risk-Free
    Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
    Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription. 
    Podcasting 2.0 New Website
    Finally a website to store all things "Podcasting 2.0". Find it at 
    https://podcasting2.org/
    Follow the Show and Never Miss an Episode on:
    Apple - Google - Spotify - Amazon
    Check out New Podcast Apps for apps to stream bitcoin to podcasters.
     Mentioned In This Episode
    Stampede Social use the coupon dave30
    Jeff's Podcast "Classic Conversations with Jeff Dwoskin"
    Join the School of Podcasting Community
    Switchy Link Tracker (one time fee)
    Your Podcast Website (future podcast)
    Profit From Your Podcast Book
    Power of Podcasting Network
    Dave's YouTube Channel
    Dave's Podcasting Newsletter
    Buy Dave a Coffee
    Put Dave In Your Pocket
    Where Will Dave Be?
    Question of the Month
    Timeline
    00:00:00 - Coming Up 
    00:00:33 - Opening 
    00:00:59 - Jeff Dwoskin Interview 
    00:01:56 - What Is It? 
    00:02:31 - What Makes It Different? 
    00:04:06 - Just One Link? 
    00:06:11 - Features and Uses 
    00:08:46 - Using it For Livestreams 
    00:09:44 - Giveaways on Stampede Social 
    00:12:56 - Another Cool Thing 
    00:15:27 - Do You Get Email Addresses 
    00:18:25 - Reporting 
    00:20:56 - Join the School of Podcasting 
    00:21:55 - New SHow COming http://www.yourpodcastwebsite.com 
    00:22:13 - What If Meta Breaks It? 
    00:26:12 - What Happens If I Run out of #
    00:27:48 - The Power of Live 
    00:29:39 - Use Coupon dave30 https://www.stampede.social/ 
    00:30:23 - Jeff's Podcast https://www.jeffisfunny.com 
    00:31:05 - Because of My Podcast Story
    00:32:38 - Stampede Social vs Switchy
    00:34:25 - Question of the Month (https://www.schoolofpodcasting.com/question)
    00:35:25 - Live Appearances (https://www.schoolofpodcasting.com/where)
    00:36:04 - Giveaway Behind the Scenes ()
    00:38:45 - Podcasting 2.0 Home Page (https://www.podcasting2.org)
    00:42:41 - Share This Please (https://www.schoolofpodcasting.com/follow)
    00:43:06 - Free Promotion for Your Show (https://www.schoolofpodcasting.com/question)
    00:43:55 - Join the School of Podcasting! (https://www.schoolofpodcasting.com/listener)
    00:44:24 - Bloopers ()
    Did You Get Value From This Episode?
    Enjoy the Show? Buy Dave a Coffee
    and give some of that value back. 

    • 42 min

Customer Reviews

4.7 out of 5
330 Ratings

330 Ratings

The Travel Path Podcast ,

Great Show For a New Podcaster

Recently started listening to Dave’s show and I am learning a ton about the podcast space. He does a great job mixing things up to keep it entertaining.

Anastasia Violet Lipske ,

Authentic, fun, and very informative!

Just discovered this podcast and am binging now. I generally don't listen to shows geared toward podcast hosts because I'm a booking agent...I don't have a show. However, I am glad I decided to give this show a listen because I'm learning so much more about the industry and from a Podcast Hall of Famer no less so who better to listen to, right?

I love Dave's humor and authenticity. His credibility and trustworthiness makes this a podcast I will continue to listen to and suggest to everyone who is or is considering being in the podcasting space! Put this one reverse play so you can catch the many past episodes...you'll learn so much from a master and in an enjoyable way!

Rickt4du ,

Podpage

Your recent episode on Podpage Elite got me to upgrade from Pro. Worked with the SEO feature last night and corrected all my shows. Most had 4 or 5 warnings and 3 or so fails. Now, they’re all perfect. Definitely worth a 5 star review and a follow. Thanks!!

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