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The School of Podcasting
The School of Podcasting
You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
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Oct. 5, 2009

Podcasting is Dead – Again

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Growing Your Audience Marketing Strategies

How do you generate lots of traffic, and get people talking about you? You state in a conference from a podium that “Podcasting is Dead,” or you make a blog post that “Podcasting is Over” etc. Then all the podcasters get bent out of shape (and I count myself in that category) and we all stand up and say “NO IT's NOT.” So here I am saying “No it's not.”

The interesting thing is Leo Laporte stated he was getting $70 CPM on this week in tech. Hello? Can you show a better example of how valuable podcasting is in selling to a niche? Radio is getting $15 – $40 cpm.

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